Marketing and Content Specialist

Marketing and Content Specialist Coastline Plastic Surgery Newport Beach, CA Job Details Full-time $25 - $35 an hour 17 hours ago Benefits Health insurance Dental insurance 401(k) Paid time off Vision insurance 401(k) matching Employee discount Qualifications Photography Collaborate with healthcare professionals Teamwork Influencer partnership campaigns YouTube Email marketing campaigns Video shooting Lead generation Mid-level Schedule management Photo editing Social media content creation Content scheduling TikTok Patient interaction Marketing analytics Public relations 1 year Brand awareness campaigns Instagram Campaign performance reporting Art direction Analytics Paid search advertising campaigns

Full Job Description Job Description About Us:

We are a fast-growing facial plastic surgery practice located in the heart of Newport Beach, specializing in refined, natural-looking results and an elevated patient experience. Our brand is built on precision, artistry, and trust—values we carry through every patient interaction and every piece of content we create. We're looking for a creative, detail-oriented, and driven Marketing & Social Media professional to take ownership of our content, grow our digital presence, and help communicate our aesthetic vision across all platforms. ⸻

Position Overview:

This role is responsible for content creation, social media management, and marketing coordination to drive brand awareness, patient engagement, and high-quality consultations. ⸻

Key Responsibilities:

Content Creation & Production Capture and produce high-quality, on-brand photo and video content (short-form & long-form) Film in-office content including procedures, patient journeys, education, and behind-the-scenes Edit content with a clean, polished, and elevated aesthetic Maintain a consistent and strategic posting cadence Social Media Management Manage Instagram, TikTok, and YouTube accounts Schedule, post, and optimize content for performance and reach Engage thoughtfully with comments, DMs, and audience interactions Assist with live content (IG Live, TikTok Live) Content Strategy & Planning Develop weekly and monthly content calendars aligned with practice goals Identify trends and adapt them to fit a high-end, medical aesthetic brand Collaborate closely with the surgeon on educational and authority-building content Ensure all content aligns with brand voice, compliance, and conversion goals Marketing Coordination Work alongside external marketing and advertising partners Monitor performance of Google and Meta ad campaigns Provide creative direction based on performance insights Identify opportunities to improve website experience and patient conversion funnels YouTube & Long-Form Content Coordinate filming and publishing of YouTube content Optimize titles, thumbnails, and descriptions for growth Repurpose long-form content into engaging short-form clips Email Marketing Assist with newsletters, campaigns, and patient communications Support promotions, announcements, and educational outreach Help improve engagement and retention strategies PR, Partnerships & Events Identify influencer and brand collaboration opportunities aligned with a luxury aesthetic Assist with local partnerships and brand visibility Support in-office events and patient experiences Analytics & Reporting Track engagement, growth, and lead generation metrics Report on content and campaign performance Identify opportunities to refine strategy and improve results ⸻

Qualifications:

1-3+ years of experience in social media, marketing, or content creation (aesthetic/medical preferred) Strong photo/video editing skills (iPhone + editing apps or Adobe/CapCut) Strong understanding of Instagram, TikTok, and YouTube trends Highly organized with strong attention to detail Comfortable filming in a clinical environment Strong visual eye for clean, natural, and elevated aesthetics Experience with paid ads, analytics, or performance tracking is a plus Experience in influencer marketing or PR is a plus ⸻

Pay:

$25-$35/hour ⸻

Schedule:

Full-time Must be available in-office for content creation ⸻ How to

Apply:

Please submit your resume along with a portfolio or examples of your work (social media accounts, before & after content, campaigns, or relevant projects). Applications without work samples will not be considered.

Pay:

$25.00 - $35.00 per hour

Benefits:

401(k) 401(k) matching Dental insurance Employee discount Health insurance Paid time off Vision insurance

Work Location:

In person