Marketing Specialist

Job Description

• Marketing Specialist Reports to: Director of Sales and Marketing Works closely with: The Social Media Coordinator Full-Time Position | Mon-Fri, 7am
• 4pm

Location:

In Facility /

Events Pay Range :

$26

• 34 per hour Poly Performance, Inc .

is a leading online distributor of performance off-road vehicle parts and accessories. Our team is driven by a shared passion for innovation, craftsmanship, and helping enthusiasts build some of the most capable and exciting off-road vehicles in the world. Based in San Luis Obispo, California, we operate out of a modern 30,000-square-foot facility that supports our warehouse, operations, and staff. At Poly Performance, we take pride in combining industry expertise with outstanding customer service to deliver the best products and experiences to the off-road community.

Job Description:

We are seeking a creative, organized, and results-driven Marketing Specialist to join our team. This role is responsible for planning, executing, and optimizing marketing initiatives that build brand awareness, increase customer engagement, and support sales growth. The ideal candidate is both strategic and hands-on, capable of managing multiple projects, understanding brand voice, and delivering consistent, high-quality marketing content across all channels.

Responsibilities:

• Develop and maintain marketing strategies to drive brand awareness and sales growth.
• Keep up on industry news, consumer trends and customer buying behavior.
• Create digital marketing assets for strategic placement in various media avenues.
• Support the launch of new products through all available and appropriate channels.
• Identify, plan, coordinate, exhibit and attend relevant trade and vendor shows. This will require overnight weekend work/travel.
• Monitor, measure and report on the effectiveness of ad and marketing campaigns.
• Identify areas of weakness in product description, copy, and website layout/design for improvement.
• Own the Marketing areas of responsibility portion of the Synergy New Product Checklist. Required Skills/Qualifications
• Proficient with Adobe Creative Suite (Photoshop, Premiere Pro) or similar tools.
• Ability to create digital marketing assets i.e. social media ads, video, print ads and copy.
• Google Ads and Analytics expertise.
• Working knowledge and understanding of search engine optimization.
• Strong general computer skills including MS Office and Google Workspace.
• Strong organizational skills and ability prioritize and meet deadlines.
• High attention to detail.
• Ability to communicate effectively both verbally and in writing in English. Preferred Skills/Qualifications
• Bachelor's degree in business administration, communications, marketing or related field.
• Experience with 3D Studio Max, or similar programs.
• Off-road or automotive enthusiasts strongly preferred.
• Video Production/Editing is a plus.
• Experience with X-cart, Shopify, or Magento.

At-Will Employment The duties detailed above are not meant to restrict initiative but rather represent the major duties and level of responsibility required of the position. This is not meant to imply a contract of employment. Employment with Poly Performance is at-will and may be terminated by either the employee or employer at any time, with or without cause or notice, in compliance with California law. Duties may be adjusted or changed at any time by the CEO based on business needs. Equal Opportunity Employer Poly Performance is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Employment decisions are made without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. California Employee Protections This position is subject to California's Paid Sick Leave law and other state-mandated employee benefit programs, including but not limited to California Family Rights Act (CFRA), Paid Family Leave (PFL) and State Disability Insurance (SDI). Work Authorization Applicants must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire. Offer of employment may be subject to background verification.

Benefits:

Dental insurance Employee assistance program Employee discount Health insurance Paid time off Retirement plan Vision insurance

Life Insurance Pay:

$26.00

• $34.

00 per hour

Benefits:

Dental insurance Employee discount Health insurance Health savings account Life insurance Paid time off Retirement plan Vision insurance

Work Location:

In person