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Digital Marketing Specialist

Job

MacPhail Center for Music

Minneapolis, MN (In Person)

$75,878 Salary, Part-Time

Posted 1 week ago (Updated 3 days ago) • Actively hiring

Expires 7/1/2026

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Job Description

Digital Marketing Specialist MacPhail Center for Music - 3.3 Minneapolis, MN Job Details Part-time $31.72 - $41.24 an hour 1 hour ago Qualifications Marketing automation tools Graphic design CRM system proficiency Media editing tools
Full Job Description TITLE:
Digital Marketing Specialist
REPORTS TO
Director of Marketing & Communications STATUS:
Non-Exempt; Part-Time, 0.5 FTE (20 hours/week)
LOCATION
Minneapolis; Primarily Remote; Some Onsite Work Required
COMPENSATION
$31.72/hour - $41.24/hour
JOB SUMMARY
The Digital Marketing Specialist supports enrollment marketing campaigns, paid media execution, and marketing automation. This role focuses on digital campaign execution, lead nurture workflows, paid social advertising, landing pages, and performance tracking to support student enrollment and retention.
RESPONSIBILITIES & ESSENTIAL FUNCTIONS
Execute and manage paid social media campaigns (Meta, Instagram, etc.) Execute and manage paid display campaigns (Google, Feathr, etc.) Build and optimize digital ads, audiences, and retargeting campaigns across channels Create and update landing pages for marketing campaigns (using existing templates and tools) Execute lead nurture email workflows and marketing automation in HubSpot Support CRM segmentation and audience targeting for campaigns Track campaign performance and prepare reports with actionable insights Support with creative production for digital ads (graphics, short video, copy) with direction given Collaborate with Marketing Director/Manager on campaign execution and priorities Contribute to campaign and funnel optimization through ongoing testing and iteration
QUALIFICATIONS 4-7
years' experience in digital marketing, paid media, or marketing automation Comfortable working independently in a part-time role Experience with Meta Ads Manager/Meta Business Experience with Google Display or similar platforms Experience with email marketing / CRM systems (HubSpot preferred) Experience with Canva, Adobe Creative Suite (Photoshop, InDesign, Illustrator, Premiere, or similar creative tools) Strong attention to detail and ability to manage multiple campaigns rClY7nG9wm