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Field Marketing & Activation Specialist
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Octapharma
Charlotte, NC (In Person)
Full-Time
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Job Description
Field Marketing & Activation Specialist Octapharma Charlotte, NC Job Details Full-time 1 day ago Benefits Wellness program Health savings account Paid holidays Health insurance Dental insurance Flexible spending account Tuition reimbursement Paid time off Employee assistance program Career development plan Vision insurance Qualifications Bachelor's degree Full Job Description Want to Expand your career-development potential, your ability to help donors and patients, and your access to professional opportunities? We're growing fast. [You can, too!] There are so many ways Octapharma Plasma can enhance your life and your career. Our strong growth is creating great learning and career development opportunities throughout our company, and especially our donation centers. Because you're someone who loves to learn, enjoys people, and has a real heart to help, we encourage you to join us as a: Field Marketing & Activation Specialist This is What You'll Do Local Marketing Execution Execute hyper-local marketing initiatives aligned to national campaigns and center-level performance needs. Adapt and deploy approved marketing assets for local market use while maintaining brand standards. Support grassroots marketing efforts, referral-driving initiatives, and in-market activations to increase donor engagement and acquisition. Local Partnerships & Community Activation Identify, vet, and activate super-local partnership opportunities to drive awareness and traffic at the center level. Maintain and update partnership playbooks and toolkits for consistent, scalable execution across locations. Field & Facilities Requests Respond to time-sensitive marketing requests from centers, escalating when necessary and ensuring brand consistency in all deliverables. Coordinate the distribution and implementation of approved marketing materials at the center level, ensuring timely delivery and adherence to branding. Support intake tracking and workflow management of field marketing requests to improve visibility, efficiency, and turnaround times. Partner with cross-functional teams to align on priorities, timelines, and execution of field marketing initiatives. Measurement & Continuous Improvement Track performance of local marketing activities and provide regular updates to stakeholders on outcomes and insights. Identify trends and surface opportunities to improve effectiveness, efficiency, and scalability of local marketing efforts. Document results, learnings, and best practices to support ongoing optimization and playbook development. This is What it Takes Bachelor's degree in Marketing, Business Administration, or a related field 1-3+ years of marketing or communications experience, preferably in a multi-location or service-based organization Strong organizational skills with the ability to manage multiple priorities in a fast-paced environment. Excellent verbal and written communication skills. Ability to travel up to 25% for center visits, grand openings, and local activation support. Do Satisfying Work. Earn Real Rewards and Benefits We're widely known and respected for our benefits and for leadership that is supportive and hands-on. Managers who truly want you to grow and excel. Formal training Outstanding plans for medical, dental, and vision insurance Health savings account (HSA) Flexible spending account (FSA) Tuition Reimbursement Employee assistance program (EAP) Wellness program 401k retirement plan Paid time off Company paid holidays Personal time With donation centers and team members throughout the U.S., Octapharma Plasma, Inc. collects plasma to create life-saving medicines for patients worldwide. We are growing at an impressive pace, and so is the positive impact of our work. Our community relies on teamwork, compassion, and expertise to get things done the right way, while making a meaningful difference in the lives we touch. Interested? Learn more online and apply now at: octapharmaplasma.com And if you know someone else who'd be a great fit at Octapharma Plasma, Inc. please forward this posting along!