Brand Advocate

Brand Advocate Hoboken, NJ Job Details Part-time $35 - $40 an hour 13 hours ago Qualifications Sales Mid-level Brand messaging Updating inventory records Marketing Training delivery Full Job Description

BRAND ADVOCATE ABOUT STRATEGIC GROUP

Strategic Group is a full-scale marketing agency specializing in experiential programming and sales support initiatives. For more than two decades, we've built a reputation for engaging our clients' retail customers and influencing their hard-to-penetrate consumer base.

BRAND ADVOCATE

The Brand Advocate is the frontline face of the Gallo Spirits brands in the on-premises channel. They will engage consumers, entice trial, persuade objectors and create excitement. In many cases, the Brand Advocate will employ improvisational acting tools to effectively reach their target.

RESPONSIBILITIES

Train account staff and set-up as outlined in the programmaterials Perform the mechanics of tastings,promotionsand events astrained Represent the brand(s) as outlined in the program or eventtraining Deliver key facts, brands messages and script as outlined in the programtraining Engage consumers to favor the brand(s) featured during theactivation Accept POSM materials for activations, log inventory and arrive at activation with allmaterials Pass training examsin order toactivateevents

ATTRIBUTES

Sociable Funny Ableto Improvise Intelligent Confident Kind Self Aware Creative Charismatic

QUALIFICATIONS

Ability tospeak intelligently andprofessionally deliver key facts and brandmessagingasoutlined in the program training Ability to work independently and to be responsible, enthusiastic,proactiveandselfmotivate Applicant must be of legal age to servealcohol Must be available to work a flexible schedule including nights andweekends Sales is a PLUS Prior agency experience is aplus

REPORTING RELATIONSHIP AND EVALUATION

Reports directly to and is evaluated by the company's Activation Specialist. The above description is intended to describe the general content of and requirements for the performance of the job of Brand Specialist. It is not to be construed as an exhaustive statement of essential functions, responsibilities or requirements nor should it be construed as creating a contract of employment, which is terminable by the employee or Strategic Group at any time for any reason.

TARGET MARKETS

Atlanta, GA

• Los Angeles, CA
• Hoboken, NJ
• New York, NY
• Miami, FL
• Houston, TX