Digital Marketer: Mid-Level, B2B Software (SEO/SEM/PPC/Content)

Vesigo Studios is searching for a data-driven self-starter for our Digital Marketing Coordinator role, with a background in marketing software or technology services. Vesigo Studios is a leading SaaS-based software company dedicated to providing innovative solutions that help businesses streamline their operations and achieve their goals. We pride ourselves on our smart use of technology, our customer-centric approach, and our vibrant, dynamic team. We are looking for a talented and experienced Digital Marketing Coordinator to join our team and drive our digital marketing efforts to new heights. Please note, the company is not registered with E-Verify and will not be able to provide

STEM-OPT

visa status.

Key Responsibilities:

Implement and generate comprehensive digital marketing strategies to drive user acquisition, engagement, and retention. Coordinate cross-channel digital marketing campaigns (SEO, SEM, PPC, content marketing, social media, email marketing). Collaborate with cross-functional teams such as customer support, sales, and development teams to align marketing efforts with business objectives. Lead, execute, and optimize paid advertising campaigns (Google Ads, social media ads, etc.). Oversee content creation and distribution, ensuring consistency, up-to-date information, and quality across all digital platforms. Ownership over implementing SEO strategies to improve organic search rankings and drive website traffic. Manage and optimize SEM campaigns to maximize ROI. Monitor, analyze, track, and report on the performance of all digital marketing campaigns using analytics tools. Use data-driven insights to make informed decisions and optimize marketing efforts. Ownership over the digital marketing budget, allocating resources effectively to maximize impact and ROI. Stay up-to-date with industry trends, competitor activities, and emerging digital marketing technologies. Conduct market research to identify new opportunities for growth and innovation. Develop and execute strategies to engage and retain customers, including email marketing campaigns and personalized content. Implement and manage marketing automation tools to streamline and enhance customer communication.

Requirements:

Solid experience marketing B2B services. Proven track record of developing and executing successful digital marketing campaigns. Proven experience in digital marketing, with a focus on

SEO/SEM/PPC

strategies. Proficiency in social media marketing. Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Google Ads, SEO tools, marketing automation software). Strong understanding of SEO, SEM, PPC, social media marketing, and content marketing principles. Experience with email marketing platforms. Excellent written and verbal communication skills, with the ability to present ideas clearly and persuasively. Strong analytical skills to interpret data and make informed decisions. Experience with content creation, copywriting, and graphic design. Knowledge of HTML5 and CSS for website management. Ability to work in a fast-paced software environment and collaborate with cross-functional teams. Creative mindset with the ability to think outside the box and develop innovative marketing campaigns. Ability to adapt to changing market conditions and continuously seek new opportunities for growth. Strong project management skills with the ability to manage multiple projects simultaneously and meet deadlines. Detail-oriented with excellent organizational skills. Excellent communication and presentation skills. Experience in the transportation industry and bilingual abilities are a plus. A degree in Marketing, Business, or related field is a plus. A combination of work experience and education will be considered.

Benefits:

Hours of operation are Monday through Friday, 8:00 AM to 5:00 PM. The pay range is competitive, with the opportunity for raises depending on proficiency in generating new sales channels. We offer PTO, paid holidays, 401(k) with full matching, and health/vision/dental insurance coverage. We also offer a comfortable office with a fully stocked snack and drink area. Why Should You Apply? Steady, reasonable hours. Opportunities for on-the-job training and advancement. Management invested in your success. Please apply with a resume and a list of previous experience in selling and marketing software or technology. A portfolio showcasing sample work may be requested during the interview process.

Job Type:

Full-time Pay:

$25.00 - $30.00 per hour

Benefits:

401(k) Dental insurance Health insurance Paid time off Vision insurance Application Question(s): Will you now or in the future require sponsorship for employment visa status? Please note, the company is not registered with E-Verify and will not be able to provide

STEM-OPT

visa status.

Education:

Bachelor's (Preferred)

Experience:

Content marketing: 2 years (Preferred) Email marketing: 2 years (Preferred) B2B marketing: 1 year (Required) Ability to

Commute:

Medford, OR 97504 (Required)

Work Location:

In person