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Digital Marketing Specialist
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Robert Half
Remote
Full-Time
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Job Description
Paid Digital Specialist (Contract)
Key ResponsibilitiesBuild and manage paid media campaigns across platforms including Google and FacebookExecute campaign setup, optimization, and performance tracking from start to finishMonitor campaign performance and make data-driven adjustments to improve outcomesDevelop and refine ad creative, including copy, visuals, and layoutsGenerate reports and communicate campaign performance clearly to stakeholdersMaintain organized, accurate campaigns and ensure deadlines are consistently met
Location:
Columbia, MD (Hybrid - 3 days onsite)Duration:
3-month contractSchedule:
40 hours per weekWRole OverviewWe are seeking a Paid Digital Specialist to support the execution and optimization of paid media campaigns across key digital channels. This role is hands-on and focuses on campaign setup, performance monitoring, and ongoing optimization to drive measurable results.Key ResponsibilitiesBuild and manage paid media campaigns across platforms including Google and FacebookExecute campaign setup, optimization, and performance tracking from start to finishMonitor campaign performance and make data-driven adjustments to improve outcomesDevelop and refine ad creative, including copy, visuals, and layoutsGenerate reports and communicate campaign performance clearly to stakeholdersMaintain organized, accurate campaigns and ensure deadlines are consistently met