Growth Marketing Specialist

Growth Marketing Specialist Essentials to Scale Atlanta, GA Job Details Contract From $1,000 a month 23 hours ago Qualifications Website management SEO content optimization Canva Sales conversion rate (success metric) Content marketing SEO projects Prospecting Marketing analytics CRM system proficiency Inbound marketing Conversion rate optimization (CRO)

Full Job Description Position Title:

Marketing Manager (Growth & Brand Marketing)

Company:

Essentials To Scale Location:

Remote Type:

Contract, Part-Time, or Full-Time About Essentials To Scale Essentials To Scale is a growing business focused on helping entrepreneurs start, launch, grow, and scale successful businesses. We are looking for a creative, strategic, and data-driven marketing professional to help elevate our brand, generate leads, and drive revenue growth. Position Overview We are seeking a Marketing Manager who can develop and execute marketing strategies across multiple channels while improving our website, customer journey, social media presence, email marketing, and lead generation systems. This person will own marketing initiatives from strategy through execution and reporting. ResponsibilitiesMarketing Strategy Develop and execute comprehensive marketing plans Identify growth opportunities and marketing channels Create quarterly marketing campaigns Establish KPIs and reporting metrics Website Optimization Improve website user experience Optimize conversion rates and lead capture Manage landing pages and sales funnels Coordinate website updates and improvements Content Marketing Develop content strategy Create blogs, articles, and lead magnets Repurpose content across multiple platforms Coordinate content calendar Social Media Marketing Manage social media strategy Create and schedule content Increase engagement and audience growth Monitor trends and opportunities Email Marketing Build email campaigns and automations Segment audiences Improve open rates and conversions Create nurture sequences Lead Generation Generate qualified leads Improve lead nurturing systems Develop customer acquisition strategies Support sales funnel optimization Analytics & Reporting Track campaign performance Analyze customer behavior Measure ROI Provide monthly performance reports Qualifications 3+ years of digital marketing experience Strong understanding of SEO, social media, email marketing, and content marketing Experience with CRM systems Experience with marketing automation tools Website optimization and conversion rate experience Strong analytical skills Excellent communication skills Preferred Experience Squarespace website management HubSpot GoHighLevel Google Analytics Meta Ads Google Ads Canva AI marketing tools Success Metrics Within the first 90 days, this person should: Complete a marketing audit Create a strategic marketing roadmap Improve website conversion opportunities Establish consistent social media and email marketing Build lead generation campaigns Deliver measurable growth metrics Compensation Competitive salary or contract rate based on experience Performance bonuses available Long-term growth opportunity To Apply Please submit: Resume Portfolio or examples of previous marketing work Links to campaigns you've managed Brief video introduction (2-3 minutes) Description of a marketing campaign you are most proud of

Pay:

From $1,000.00 per month

Work Location:

In person