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Sr. Paid Media Buyer
Job
Fisher Investments
Remote
Full-Time
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64
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Job Description
Experteer Overview In this role, you will lead global paid social campaigns to generate high-quality leads for Fisher Investments. You'll manage budgets at scale across Meta, LinkedIn, X, and more, using data-driven testing and audience insights to improve ROAS. Work closely with Strategy, Planning, and in-house creative teams to craft impactful ads and testing frameworks. You drive optimization through ongoing experiments and collaboration with platform partners, shaping how we reach our target audiences at a global scale.
Compensation / Benefits
- Design, manage and optimize digital media campaigns on Meta, LinkedIn, X to meet client acquisition and ROI goals
- Develop audience strategies using first- and third-party data, including segmentation, retargeting, and lookalike modeling
- Perform in-depth campaign performance analysis to identify trends and implement data-backed optimization
- Collaborate with Strategy & Planning and in-house creative agency on ad creative, testing frameworks, and messaging
- Lead ongoing testing programs across audiences, creative, formats, and placements to drive incremental gains
- Partner with platform teams (Meta, LinkedIn, X) to apply best practices and maximize performance Tasks
- 3+ years hands-on paid social media experience as buyer/planner/analyst/account manager
- Deep experience with Meta Ads, LinkedIn Campaign Manager, and X Ads, including audience strategy, creative testing, and budget management
- Excel proficiency (formulas, pivot tables) for performance analysis
- Experience using web analytics tools (Google Analytics, Power BI, or similar) to inform optimization Key requirements
- 100% paid medical, dental and vision premiums for dependents
- 50% 401(k) match, up to IRS maximum
- 20 days
PTO + 10
paid holidays- Family Support programs including caregiver leave and fertility/family health assistance
- hybrid work from home option (subject to role/tenure/performance)
- Great Place to Work Certification