Product Lead, Rotating Electric
BBB Industries
McAllen, TX (In Person)
Full-Time
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Job Description
Position Summary The Industrial REL Product Lead is responsible for the strategic leadership, growth, and lifecycle management of the Industrial Rotating Electrical (REL) product portfolio. This role serves as the primary owner of REL product strategy, go-to-market execution, and cross-functional alignment, with accountability for driving revenue growth, improving fill rates and availability, reducing costs, and strengthening market competitiveness. Responsibilities Product & Portfolio Leadership Own and lead the REL product line definition, portfolio strategy, and roadmap Identify and prioritize market, segment, and customer opportunities based on research and data analysis Drive New NNA (New Product / New Application) identification, business case development, and implementation Manage BOM structures and cost positions to ensure ongoing competitiveness and margin improvement Ensure data integrity, catalog accuracy, and consistency across all REL product offerings Go-To-Market Strategy Lead the development and execution of REL go-to-market strategies across all Industrial channels Define product positioning, value propositions, and messaging Partner with Sales to identify, develop, and manage large sales opportunities by segment and customer Execute pricing intelligence, rebalancing, monitoring, and competitive actions Market, Customer & Sales Engagement Conduct time-intensive market research to understand competitive dynamics, customer needs, and pricing trends Engage directly with customers through meetings, line reviews, and training sessions Support sales teams with product expertise, training, and field engagement Operational & Cross-Functional Leadership Act as the primary liaison between Product, Operations, Supply Chain, Procurement, Sales, and Marketing Partner with Operations to monitor and improve fill rates, service levels, quality, and warranty performance Improve speed to market for NNA inventory and new offerings Collaborate with Procurement to support cost-reduction initiatives, including potential "coreless" programs Performance & Continuous Improvement Track and report performance against key business KPIs Drive actions supporting permanent improvements in fill rate performance, cost structure, and inventory efficiency Support sustainably manufactured and standard cost improvement initiatives Minimum Qualification Bachelor's degree (preferred) in applicable fields such as Business, Sales, Supply Chain or other related. Strong experience in product management, product leadership, or go-to-market roles within an industrial or manufacturing environment Demonstrated ability to lead cross-functional initiatives and influence without direct authority Strong analytical skills with the ability to translate data into actionable strategy Proven experience working closely with Sales, Operations, Supply Chain, and Procurement Excellent communication and presentation skills for both customer-facing and executive audiences Experience with rotating electrical, industrial components, or similar technical product categories Background in pricing strategy, cost management, and operational KPI improvement Experience supporting field sales teams and customer engagement initiatives Some travel required, must be able to travel internationally as requested
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