SEM/SEO Specialists

Apply to us directly: https://workforcenow.adp.com/mascsr/default/mdf/recruitment/recruitment.html?cid=736b866e-2fbb-47a1-8103-8c44a7e47b43&ccId=9200362210048_2&jobId=553502⟨=en_US&source=CC2 Job Description We are searching for full time-in-person SEM/SEO Specialist to join our growing agency. The right candidate will be responsible for the development of the Strategy for SEM and SEO campaigns. Developing and testing new keywords and the overall deployment of the search engine components of the campaign for various industries. Benefits Paid Holidays & PTO Paid Vacation Health, Dental, and Vision Insurance 401K With Company Match Duties and Responsibilities Work with key stakeholders and account personnel to develop SEM/SEO strategies Manage SEM campaigns with spending to pace with target budgets Manage SEM campaign budgets to ensure SEM components (e.g. keywords) are acquired at most cost-efficient level Research and establish keywords and develop ad copy Plan, design, and build highly scaled paid search campaigns across multiple platforms Conduct keyword research and additions to new and existing campaigns Conduct ad copy adjustment and testing according to best practices Proactively expand and improve ad campaigns based on client business needs Ability to analyze campaign data to identify optimization opportunities and improve performance Research and implement SEO recommendations Work with account executives to ensure SEO best practices are properly implemented on newly developed code Work with marketing team to drive SEO in content creation and content programming Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords Provide ongoing analysis of paid search campaigns, visibility, and traffic metrics Provide regular and ad-hoc reporting and analysis on campaign status to management Support sales team on client calls with technical campaign information and strategy Education, Skills, and Experience 2-3 years professional work experience in the field of SEO and SEM Up to date with the latest trends and best practices in SEO and SEM Google Ads and Google Analytics Certified Experience with Microsoft Advertising Platform and social media paid advertising campaigns is an asset Ability to work collaboratively and communicate effectively to all stakeholders and clients necessary Strong analytical ability to determine success of optimization efforts Ability to manage multiple short- and long-term projects without close supervision

Job Type:

Full-time Benefits:

401(k) 401(k) matching Dental insurance Employee assistance program Employee discount Health insurance Health savings account Life insurance Paid time off Referral program Retirement plan Vision insurance

Work Location:

In person