SEO Manager — Behavioral Health Digital Marketing Agency

SEO Manager — Behavioral Health Digital Marketing Agency Fairfax, CA Job Details Full-time $75,000

• $95,000 a year 1 hour ago Qualifications WordPress On-page SEO Copy editing SEO Google Search Console Off-page SEO Google Analytics Full Job Description About Us We are a performance marketing agency that works exclusively with private addiction treatment and behavioral health facilities.

Our co-founders are in long-term recovery. This work is personal to us, and we hold ourselves to a higher standard because of it. Our services span Google Ads, SEO, social media, and admissions enablement. We don't treat these as separate silos. Our fulfillment model is built on the idea that every channel should inform and reinforce the others. That integration is a core part of why this role is in-office. The Role We're hiring an SEO Manager to own the entire organic search function across our client portfolio. You'll be responsible for keyword strategy, content planning, technical SEO, on-page optimization, reporting, and making sure the work you do actually drives the outcomes our clients care about: qualified calls, verified admissions, and census growth. You'll be in Google Search Console and Analytics every day. You'll make technical edits in WordPress. You'll write Surfer briefs for the copywriter and review the content that comes back. You'll analyze what's ranking, what's converting, and what needs to change. And because you'll be working alongside our social media manager, Google Ads manager, client success manager, and leadership team, you'll be part of the cross-functional conversations that make integrated marketing actually work. We operate in the addiction treatment vertical, which means the content you optimize has real consequences. The people searching for our clients' services are often in crisis. The way a page reads, the way it answers questions, the way it builds trust: that matters here more than in most industries. What You'll Own

• Keyword strategy and content planning. Build and maintain keyword universes, identify content gaps, prioritize based on intent and conversion potential, and produce monthly content calendars. Every piece of content the copywriter touches starts with your research and your brief.
• Technical SEO . Site audits, crawlability, indexation, Core Web Vitals, schema markup, internal linking, page speed. You identify problems and either fix them in WordPress or coordinate with our dev team.
• On-page optimization. Title tags, metas, header structure, content optimization, URL structure. You own the details that determine whether a page ranks and whether it converts.
• Local SEO. Google Business Profile optimization, citation management, NAP consistency, geo-targeted content, service area pages.
• AEO and GEO. Answer Engine Optimization and Generative Engine Optimization are part of how we think about visibility now. AI-generated search results, featured snippets, People Also Ask, LLM citations. You should understand how to structure content so our clients show up across traditional and AI-driven search surfaces.
• Reporting. You contribute to monthly client reports with SEO-specific insights that connect data to business outcomes. "Organic traffic increased 18%" is a stat. "Organic traffic increased 18%, driven by the insurance verification pages we launched in March, which generated 34 calls" is a narrative.
• Cross-functional collaboration. You work directly with our social media manager so keyword research informs social content. You coordinate with our Google Ads team so high-performing paid keywords become organic content priorities. You partner with our client success manager to align SEO strategy with broader client goals. Who You Are
• 3+ years of hands-on SEO management experience. Not just strategy or consulting, but actually doing the work
• Experience in a vertical where the decision journey is complex and multi-stage: healthcare, behavioral health, addiction treatment, legal services, home services, financial services, insurance, or similar
• Technically proficient in WordPress (you can make edits, troubleshoot issues, work with a dev team on deeper changes)
• Strong in Google Search Console and Google Analytics; you diagnose problems and spot opportunities without being told where to look
• You can think critically about copy. You know the difference between a page that builds trust and a page that reads like it was written for a search engine in 2014
• Familiar with AEO/GEO concepts and actively engaged with how AI is reshaping organic search
• Organized, self-directed, and capable of managing multiple client accounts simultaneously
• Based in Los Angeles and able to commit to a hybrid work schedule (3+ days per week in our office near The Grove) Who This Role Is Not For This role probably isn't the right fit if you primarily do keyword research and hand it off for someone else to execute.

Or if your SEO experience is mostly content marketing without technical depth. Or if you've only worked on a single in-house website and haven't managed multiple accounts. Or if you need someone above you setting your priorities every day. What You Get

• Ownership of a critical function at a growing agency.
• A structured operating environment with SOPs, content planning frameworks, and reporting templates already in place.
• Real collaboration. You sit alongside the people you work with. Cross-functional strategy happens in conversations, not just shared docs.
• A team that understands the industry from the inside. Both founders are in long-term recovery. This is all we do.
• Competitive salary, healthcare stipend, hybrid flexibility, and room to grow as the company scales.
• Most importantly, the opportunity to make a serious impact in an industry that desperately needs your expertise.

How to Apply Send your resume and a brief note explaining why this role interests you. If you have experience in healthcare or behavioral health marketing, mention it. If you don't, tell us about the most complex SEO engagement you've managed and what made it challenging. 1. Do you have a LinkedIn profile? If so, please share the URL.

Pay:

$75,000.00

• $95,000.

00 per year People with a criminal record are encouraged to apply Application Question(s): What industries have you managed SEO for? Describe your experience with technical SEO (site audits, crawlability, schema, Core Web Vitals, etc.). How would you rate your WordPress proficiency? (Beginner / Intermediate / Advanced) Do you have experience with AI-driven search optimization (AI Overviews, featured snippets, People Also Ask, LLM citations)? How many client accounts have you managed simultaneously? Do you have a LinkedIn profile? If so, please share the URL.

Work Location:

Hybrid remote in Fairfax, CA