Job Description
Lendio is building awareness and credibility for two related growth priorities: Embedded Lending (enabling SaaS platforms to offer business funding inside their product) and a turndown partnership model for banks (routing declined borrowers to Lendio rather than losing them). Both share the same core idea: meet small businesses at the moment of need, through the partners they already trust. This role requires someone comfortable building the foundation, not just adding to a library that already exists. What you'll own
SEO & AEO
Content Own the production of content built to rank and surface in AI-generated responses: FAQ pages, structured answer formats, comparison and listicle pages, and long-form pieces tied to real buying intent Translate keyword and AEO opportunity signals (identified by the growth team) into well-structured, high-quality content that performs Build out topical authority across Embedded Lending / Embedded Financing categories where we have very little existing coverage today Ensure all content is properly structured for search and AI retrieval Track content performance and iterate based on ranking, traffic, and engagement signals Content Development + Demand Gen Alignment Work with PMM to build foundational content: case studies, executive POV pieces, ROI frameworks, and sales-stage one-pagers Ghost-write LinkedIn thought leadership for Lendio executives targeting SaaS partnership, product, and growth leaders Own content production for AEO and SEO initiatives, the growth team identifies the opportunities, but you will create the content. That includes FAQ-style content, structured answer formats, listicals/ comparison pages, and long-form pieces built to rank and surface in AI-generated responses. Coordinate closely with marketing to ensure content serves both top-of-funnel awareness and deal-stage sales needs Understand where prospects are in the buying journey and produce content that moves them forward PR & Earned Media (Supporting) Pitch and place bylines and contributed articles in fintech, SaaS, and SMB-focused publications Write and distribute press releases for product and partnership announcements when needed Support speaking opportunity submissions for embedded finance and SaaS events Qualifications 3+ years in SEO content, content marketing, or a performance-oriented content role Demonstrated experience in fintech, B2B SaaS, or financial services Proven ability to place earned media (bylines, features, podcast appearances) Can write across formats: press releases, executive thought leadership, long-form content, one-pagers Comfortable working without a fully built content library or established playbook Pay Range:
Benefits Be part of a high-performing, collaborative team, and have fun at work each day Competitive pay A full suite of traditional benefits Untracked PTO (Paid Time-off) 401(k) with company match Company-contributed HSA Onsite gym and standing desks Wellness program Discounted cellular plans Paid Parental Leave Infertility Coverage Get to know Lendio:
Lendio is the nation's leading small business financial solutions provider, with a mission to help small businesses survive and thrive. With its diverse network of lenders, Lendio enables small business owners to apply for multiple business financing options with a single application. In addition to creating access to small business capital, Lendio offers time-saving financial SaaS products that are designed to streamline business operations. Lendio is a mission-driven organization striving to provide equal access to capital to underserved communities and America's smallest businesses. For every new marketplace loan Lendio facilitates, Lendio Gives—an employee-contribution and employer-matching fund, in partnership with KIVA-provides a microloan to low-income entrepreneurs around the world, continuously re-investing the fund. Lendio is an equal opportunity employer committed to diversity and inclusion. We welcome anyone who wants to help small businesses survive and thrive and aligns with our core values, regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or other applicable legally protected characteristics. If you have a disability or special need that requires accommodation, please let us know. Lendio participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.
