Digital Media Specialist

Back Digital Media Specialist#2017437 Auburn Hills, Michigan, United StatesApply X Facebook LinkedIn Email Copy Job Description The Digital Media Specialist is responsible for planning, executing, and optimizing digital media campaigns while also supporting the development and performance of digital creative assets. This role sits at the intersection of media strategy and creative execution, partnering closely with internal brand, creative, and agency teams to ensure media and messaging work together to drive performance and brand impact across digital channels.

The ideal candidate is both analytical and creative as well as comfortable managing campaigns and performance data while also contributing to creative briefing, asset development, and ongoing creative optimization.

Key ResponsibilitiesDigital Media Strategy & ExecutionPlan, launch, and manage digital media campaigns across channels including paid social, online video, display, programmatic, search, and emerging platformsOversee campaign setup, trafficking, pacing, and optimizations to ensure delivery against objectives and budgetsMonitor performance metrics (e.g., reach, engagement, CTR, conversion, CPA, ROI) and provide actionable insights and recommendationsPartner with analytics, audience and agency teams to develop reporting, evaluate results, and inform future media strategiesDigital Creative Development & OptimizationCollaborate with creative, brand, and agency partners to develop digital creative strategies aligned with media objectives and audience insightsContribute to creative briefs by translating media goals, channel requirements, and performance learnings into clear creative directionReview and provide feedback on digital creative assets (static, video, motion, interactive), ensuring alignment with platform best practices, brand guidelines, and campaign goalsSupport ongoing creative testing and iterate assets based on performance data and insightsCrossFunctional CollaborationAct as a key liaison between media, creative, brand, analytics, audience and agency partners to ensure seamless execution and alignmentEnsure creative assets are delivered on time and meet technical specifications for each platform.

Align media and creative efforts with broader brand, marketing, and business prioritiesIndustry & Platform ExpertiseStay current on digital media and creative trends, platform updates, ad formats, and best practicesProactively identify opportunities to evolve messaging, formats, and approaches to improve efficiency and qualitative performance Location(s) 1000 Chrysler Drive, Auburn Hills, Michigan 48326,

United States Requirements Basic Requirements:

Bachelor's Degree5+ years of experience in digital media, digital marketing, or integrated media rolesFamiliarity and/or hands-on experience with digital media platforms (e.g., Meta, Google, YouTube, programmatic DSPs)Strong understanding of how creative performance influences media outcomesExperience collaborating with creative teams or agencies on asset developmentStrong analytical skills with the ability to translate data into insights and actionsExcellent communication, attention to detail and project management skillsFlexible and adaptable to evolving situations and deliverables

Preferred Qualifications:

An understanding of the development process associated with various media types (display, video, etc.)Familiarity with creative testing frameworks and performancebased creative optimizationWorking knowledge of dynamic creative solutions or creative specifications standardsExperience in automotive, retail, or large brand environments Employment Type Full-time Stellantis At Stellantis, we assess candidates based on qualifications, merit, and business needs. We welcome applications from all people without regard to sex, age, ethnicity, nationality, religion, sexual orientation, disability, or any characteristic protected by law. We believe that diverse teams reflect our identity as a global company, enabling us to better address the evolving needs of our customers and care for our future. Additional Job Posting Information Our Benefits•Designed with You in MindComprehensive Health & Well-being CoverageFrom your very first day, you'll have access to medical, dental, vision, and prescription drug coverage•ensuring you and your family stay healthy and protected.

Generous Paid Time Off We believe in work-life balance. That's why we offer: 17+ paid holidays, including shut-down from December 24th through New Years Day every year. Vacation, float & wellbeing days, sick time and fully paid parental leave when your family needs you most.

Competitive Retirement Savings PlansWe help you plan for the future with:

An employer match on contributions to your 401k, Roth, and Catch-Up plansAn employer contribution, even if you don't contributeIncome Protection & Insurance OptionsBenefit from included and optional disability, life, and other insurance programs•because your peace of mind matters.

Company Vehicle Lease ProgramEligible employees and their immediate families can enjoy company vehicle lease options with included insurance, maintenance, and unlimited mileage. Plus, take advantage of exclusive discounts on Stellantis products.

Family Building BenefitWe proudly support all paths to parenthood•including fertility and infertility treatments, adoption services, and gestational surrogacy.

Support for Your Growth and Giving BackWe believe in investing in your future and your passions:

Tuition reimbursementStudent loan refinancing programs18 paid volunteer hours each year to make a difference in your communityAnd so much more!

When you join us, you're not just building a career•you're joining a company that supports you, inside and outside of work. Equal Opportunity Employer Minorities/Women/Protected Veterans/Disabled.