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Social Media Manager
Job
Zelko Aesthetics
Remote
Full-Time
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55
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Job Description
Job Summary We are seeking an energetic and innovative Social Media Manager to elevate our brand's online presence across multiple platforms. In this role, you will craft compelling content, develop engaging campaigns, and analyze social media metrics to drive brand awareness, customer engagement, and growth. Your passion for digital marketing and storytelling will help us connect authentically with our audience while maintaining a consistent brand voice. This paid position offers an exciting opportunity to shape our social media strategy and make a meaningful impact in the digital landscape. Duties Develop, implement, and manage comprehensive social media strategies aligned with brand goals across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok. Create high-quality content including graphics, videos, photography, and written posts. Monitor social listening tools to track brand mentions, industry trends, and competitor activity; respond promptly to comments and messages to foster community engagement. Manage paid advertising campaigns on Facebook Advertising and other platforms to increase reach and conversions. Utilize analytics tools like Google Analytics and Web Analytics to measure campaign performance, optimize content strategies, and report insights regularly. Collaborate with public relations teams to ensure consistent branding and positive media coverage; support relationship management efforts with influencers and partners. Oversee scheduling and posting using social media management tools such as Hootsuite or Buffer for seamless content delivery. Conduct keyword research for SEO purposes to enhance content visibility; incorporate best practices for social media marketing and e-commerce initiatives. Proofread all content meticulously to maintain brand voice and accuracy; ensure all posts adhere to branding guidelines. Skills Proven experience in social media management with a strong portfolio of successful campaigns. Expertise in graphic design, video editing, photography, and content creation using Adobe Creative Suite applications like Photoshop and Illustrator. Solid understanding of SEO principles, keyword research, web analytics, and Google Analytics for data-driven decision making. Proficiency with social listening tools and social media management platforms such as Hootsuite or Buffer. Knowledge of Facebook Advertising and digital marketing strategies to boost engagement and conversions. Excellent proofreading skills with attention to detail; ability to craft compelling narratives that resonate with diverse audiences. Strong relationship management skills for engaging influencers, partners, and community members effectively. Ability to analyze metrics critically to refine strategies; stay updated on the latest trends in social media marketing and branding. Experience supporting e-commerce initiatives through targeted content creation and advertising campaigns. Join us as a Social Media Manager where your creativity fuels our brand's story! Bring your passion for digital marketing into a dynamic environment that values innovation, collaboration, and continuous growth. This paid role is your chance to make a visible impact while developing your expertise in the fast-paced world of social media!