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Account Manager
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Robert Half
Chattanooga, TN (In Person)
Full-Time
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Job Description
We are looking for an Account Manager to guide digital advertising initiatives for clients in Chattanooga, Tennessee. This role blends client partnership, strategic planning, and performance oversight to help businesses reach the right audiences and achieve measurable results. The ideal candidate brings strong commercial judgment, a clear understanding of paid media channels, and the ability to turn campaign data into practical recommendations.
Responsibilities:
- Build a strong understanding of each client's goals, market landscape, and customer behavior to shape effective digital advertising strategies.
- Partner with clients and internal channel experts to establish campaign priorities, define success metrics, and develop actionable plans across paid media programs.
- Manage ongoing performance across social advertising, paid search, product listing campaigns, and display placements to support business growth.
- Monitor advertising accounts on a routine basis, identify opportunities for optimization, and make informed adjustments to improve outcomes such as return on ad spend and conversion efficiency.
- Create recurring performance reports that combine visual summaries with clear analysis, key insights, and recommended next steps.
- Lead client review meetings, communicate campaign progress with confidence, and ensure follow-up items are documented and completed.
- Look for new ways to strengthen client relationships, elevate campaign effectiveness, and expand the value delivered through account management.
- Provide guidance on ad messaging, brand voice, and creative direction so campaigns connect effectively with intended audiences.