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Job Description
Join the Robson Family of Companies For over 50 years, Robson Communities has been a recognized leader in developing award-winning active adult communities throughout Arizona and Texas. Our legacy is built on a foundation of quality, innovation, and delivering exceptional lifestyle experiences for 55+ homeowners. We create thoughtfully designed homes and resort-style neighborhoods that foster comfort, connection, and vibrant living. As part of the Robson family of companies—a diverse, family-owned group headquartered in Arizona—we offer a wide range of services spanning development, construction, mortgage, publishing, and both residential and commercial leasing. Our experienced executive team is dedicated to excellence, stability, and strategic growth, creating an environment where collaboration and forward thinking drive success. We're passionate about shaping communities people are proud to call home. If you're detail-oriented, proactive, and driven to make a difference, we'd love to have you on our team. Enjoy Exceptional Benefits At Robson, we believe in taking care of our people. We offer a comprehensive benefits package that includes: Competitive compensation Medical, dental, and vision insurance 401(k) with company match Paid time off and holidays Employee wellness programs Career development opportunities A supportive, team-oriented work culture
Now Hiring:
Marketing Coordinator - Senior Living and Social Media
PURPOSE OF POSITION /SUMMARY
The Marketing Coordinator, under the supervision of the Marketing Manager, will perform a variety of job tasks to assist the marketing staff in executing approved marketing programs in support of the Robson Resort Communities and Senior Living communities, including executing promotions, campaigns and sales strategies for the senior living brand and creating and executing social media strategies for Robson Resort Communities. Will perform other job duties as assigned.
PRIMARY ACCOUNTABILITIES
Coordinate marketing efforts for print ads, direct mail, blog articles, email campaigns, brochures, signage, and community collateral, ensuring all marketing materials align with brand guidelines, voice, and messaging to support brand awareness, lead generation, and occupancy goals Track and report on campaigns, marketing metrics, visitor and buyer survey responses, resident and visitor data, marketing trends, competition, etc. Support event marketing efforts including promotion, PR and follow-up Provide sales support by identifying ways to improve performance through maximizing efficiency of CRM and other software solutions, implementing improvements and training teams. Multi-Brand Social Media Support Support social media strategy and execution through creating, scheduling, and publishing social media content including posts, captions, graphics, and short-form video across multiple social media channels. Adapt content to fit each brand's unique voice, audience, and goals while maintaining overall consistency. Monitor social media channels for engagement, comments, and messages, escalating when appropriate. Track social media performance and provide insights and recommendations for improvement.
Minimum 2 years of marketing experience. Homebuilding, Senior Living and/or lifestyle brand marketing experience preferred. Marketing background or degree Experience with social media scheduling tools and basic analytics. Strong Excel skills Strong written communication skills with the ability to adjust tone for different audiences. Basic graphic design or video editing skills (Canva, Adobe Creative Suite.) Familiarity with email marketing platforms and CRM tools a plus.
EEO:
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. •Full-Time employees are offered a comprehensive and competitive benefits package including medical, dental, vision, company paid life insurance; paid sick, vacation and holidays; and 401(k) plan with a company match.
Job Type:
Full-time Pay:
$26.00 - $31.00 per hour
Benefits:
401(k) 401(k) matching Dental insurance Employee assistance program Flexible spending account Health insurance Life insurance Paid time off Tuition reimbursement Vision insurance