Group Sales and Marketing Coordinator

ESSENTIAL FUNCTIONS

Serve as daily contact with key corporate clients, hotels, welcome centers Track, stock and distribute tickets and marketing materials to promotional partners on an on-going basis Complete all necessary and assigned tactics to support activation of group sales accounts Prepare and distribute Tasking Memos for each event. Complete and process all contracts and documents for sales events Communicate with and provide records for Catering on all meal functions, set-ups and details for successful picnic and events Maintain documentation of all picnic business including verification of menu, meal counts and pre-payment. Support various printing projects and requests for groups, special interest groups (boy/girl scouts, schools, homeschool, etc.) or special marketing promotions Process any comp ticket requests from the Marketing team to ensure they are processed correctly and have been properly documented and approved. Create and maintain databases for group sales reps and marketing managers to track sales and contacts to develop and attract new business. Serve as primary ticketing team lead, managing ticket content and layouts, ticket set-up within the system, testing, approval and activation. Assist in planning and execution of property special events. Manage and maintain group sales database (Salesforce) Group ticket requests and printing Day-of event on-park coordination Work with sales team to secure commitments and additional sites Provide information on educational programs and coordinate with other departments for presentations if needed Input, schedule and follow up on all signage requests from all departments to ensure accurate and timely signage Maintain the invoice and expense processes for the marketing department, including purchase order set up and processing. Must be willing to work outside his or her zone of assignment to fulfill general park needs on occasion Ensure compliance with all Herschend Family Entertainment and Wild Adventures policies and procedures Represents the company to guests and other team members in a positive and friendly manner Satisfies Wild Adventure's standards for performance and conduct. For example, reports to work regularly and on time "Create Memories Worth Repeating" for our Guests by exceeding guest expectations Perform other duties as assigned

WORK ENVIRONMENT

Primary work space will an indoor, professional office setting; occasionally requires outdoor work in all weather conditions and in presence of dust and odors. May be susceptible to the exposure of various chemicals, bodily fluids and blood borne pathogens, prolonged exposure to sunlight or rainy conditions To perform this job successfully, an individual must be able to perform each duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/ or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Education and / or Experience— B.S. Marketing degree or equivalent; or 1-2 years related experience and/ or training; or equivalent combination of education and experience. Must have working knowledge of Microsoft Office programs including Word, Excel, Outlook and PowerPoint. Language Skills

• Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals.

Ability to write routine reports and correspondence. Ability to speak to customers or employees of organization. Understands the basic concepts of marketing. Must possess excellent oral and written skills, including thorough knowledge of the structure and content of the English language, including spelling, grammar and the rules of composition. Must communicate effectively with those outside the organization to include media, the public, our guests, local government and industry peers, as well as effectively facilitate in-house communication. Should be able to think creatively in developing and applying new ideas/concepts and problem-solving. Physical Demands— The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to sit and talk or hear. The employee is required to use hands to finger, handle, or feel and reach with hands and arms. The employee is also required to stand and walk in inside/outside conditions. The employee must occasionally lift and/ or move up to 20 pounds. Work Environment—The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Valid Driver's License Required.

ESSENTIAL FUNCTIONS

Serve as daily contact with key corporate clients, hotels, welcome centers Track, stock and distribute tickets and marketing materials to promotional partners on an on-going basis Complete all necessary and assigned tactics to support activation of group sales accounts Prepare and distribute Tasking Memos for each event. Complete and process all contracts and documents for sales events Communicate with and provide records for Catering on all meal functions, set-ups and details for successful picnic and events Maintain documentation of all picnic business including verification of menu, meal counts and pre-payment. Support various printing projects and requests for groups, special interest groups (boy/girl scouts, schools, homeschool, etc.) or special marketing promotions Process any comp ticket requests from the Marketing team to ensure they are processed correctly and have been properly documented and approved. Create and maintain databases for group sales reps and marketing managers to track sales and contacts to develop and attract new business. Serve as primary ticketing team lead, managing ticket content and layouts, ticket set-up within the system, testing, approval and activation. Assist in planning and execution of property special events. Manage and maintain group sales database (Salesforce) Group ticket requests and printing Day-of event on-park coordination Work with sales team to secure commitments and additional sites Provide information on educational programs and coordinate with other departments for presentations if needed Input, schedule and follow up on all signage requests from all departments to ensure accurate and timely signage Maintain the invoice and expense processes for the marketing department, including purchase order set up and processing. Must be willing to work outside his or her zone of assignment to fulfill general park needs on occasion Ensure compliance with all Herschend Family Entertainment and Wild Adventures policies and procedures Represents the company to guests and other team members in a positive and friendly manner Satisfies Wild Adventure's standards for performance and conduct. For example, reports to work regularly and on time "Create Memories Worth Repeating" for our Guests by exceeding guest expectations Perform other duties as assigned

WORK ENVIRONMENT

Primary work space will an indoor, professional office setting; occasionally requires outdoor work in all weather conditions and in presence of dust and odors. May be susceptible to the exposure of various chemicals, bodily fluids and blood borne pathogens, prolonged exposure to sunlight or rainy conditions To perform this job successfully, an individual must be able to perform each duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/ or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Education and / or Experience— B.S. Marketing degree or equivalent; or 1-2 years related experience and/ or training; or equivalent combination of education and experience. Must have working knowledge of Microsoft Office programs including Word, Excel, Outlook and PowerPoint. Language Skills

• Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals.

Ability to write routine reports and correspondence. Ability to speak to customers or employees of organization. Understands the basic concepts of marketing. Must possess excellent oral and written skills, including thorough knowledge of the structure and content of the English language, including spelling, grammar and the rules of composition. Must communicate effectively with those outside the organization to include media, the public, our guests, local government and industry peers, as well as effectively facilitate in-house communication. Should be able to think creatively in developing and applying new ideas/concepts and problem-solving. Physical Demands— The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to sit and talk or hear. The employee is required to use hands to finger, handle, or feel and reach with hands and arms. The employee is also required to stand and walk in inside/outside conditions. The employee must occasionally lift and/ or move up to 20 pounds. Work Environment—The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Valid Driver's License Required.

ESSENTIAL FUNCTIONS

Serve as daily contact with key corporate clients, hotels, welcome centers Track, stock and distribute tickets and marketing materials to promotional partners on an on-going basis Complete all necessary and assigned tactics to support activation of group sales accounts Prepare and distribute Tasking Memos for each event. Complete and process all contracts and documents for sales events Communicate with and provide records for Catering on all meal functions, set-ups and details for successful picnic and events Maintain documentation of all picnic business including verification of menu, meal counts and pre-payment. Support various printing projects and requests for groups, special interest groups (boy/girl scouts, schools, homeschool, etc.) or special marketing promotions Process any comp ticket requests from the Marketing team to ensure they are processed correctly and have been properly documented and approved. Create and maintain databases for group sales reps and marketing managers to track sales and contacts to develop and attract new business. Serve as primary ticketing team lead, managing ticket content and layouts, ticket set-up within the system, testing, approval and activation. Assist in planning and execution of property special events. Manage and maintain group sales database (Salesforce) Group ticket requests and printing Day-of event on-park coordination Work with sales team to secure commitments and additional sites Provide information on educational programs and coordinate with other departments for presentations if needed Input, schedule and follow up on all signage requests from all departments to ensure accurate and timely signage Maintain the invoice and expense processes for the marketing department, including purchase order set up and processing. Must be willing to work outside his or her zone of assignment to fulfill general park needs on occasion Ensure compliance with all Herschend Family Entertainment and Wild Adventures policies and procedures Represents the company to guests and other team members in a positive and friendly manner Satisfies Wild Adventure's standards for performance and conduct. For example, reports to work regularly and on time "Create Memories Worth Repeating" for our Guests by exceeding guest expectations Perform other duties as assigned

WORK ENVIRONMENT

Primary work space will an indoor, professional office setting; occasionally requires outdoor work in all weather conditions and in presence of dust and odors. May be susceptible to the exposure of various chemicals, bodily fluids and blood borne pathogens, prolonged exposure to sunlight or rainy conditions To perform this job successfully, an individual must be able to perform each duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/ or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Education and / or Experience— B.S. Marketing degree or equivalent; or 1-2 years related experience and/ or training; or equivalent combination of education and experience. Must have working knowledge of Microsoft Office programs including Word, Excel, Outlook and PowerPoint. Language Skills

• Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals.

Ability to write routine reports and correspondence. Ability to speak to customers or employees of organization. Understands the basic concepts of marketing. Must possess excellent oral and written skills, including thorough knowledge of the structure and content of the English language, including spelling, grammar and the rules of composition. Must communicate effectively with those outside the organization to include media, the public, our guests, local government and industry peers, as well as effectively facilitate in-house communication. Should be able to think creatively in developing and applying new ideas/concepts and problem-solving. Physical Demands— The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to sit and talk or hear. The employee is required to use hands to finger, handle, or feel and reach with hands and arms. The employee is also required to stand and walk in inside/outside conditions. The employee must occasionally lift and/ or move up to 20 pounds. Work Environment—The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Valid Driver's License Required.

COMPETENCY STATEMENT

(S) Energetic

• Ability to work at a sustained pace and produce quality work Enthusiastic
• Ability to bring energy to the performance of a task Relationship Building
• Ability to effectively build relationships with customers and co-workers Accountability
• Ability to accept responsibility and account for his/her actions Active Listening
• Ability to actively attend to, convey, and understand the comments and questions of others Conflict Resolution
• Ability to deal with others in an antagonistic situation Decision Making
• Ability to make critical decisions with following company procedures Honesty / Integrity
• Ability to be truthful and be seen as credible in the workplace Time Management
• Ability to utilize the available time ot organize and complete work within given deadlines

PHYSICAL DEMANDS N

(Not Applicable) Activity is not applicable to this position. O (Occasionally) Position requires this activity up to 33% of the time (0

• 2.5+ hrs/day) F (Frequently) Position requires this activity from 33%
• 66% of the time (2.5
• 5.

5+ hrs/day) C (Constantly) Position requires this activity more than 66% of the time (5.5+ hrs/day) Stand C Lift/Carry Walk C 10 lbs or less F Sit C 11-20 lbs O Manually Manipulate C 21-50 lbs O Grasp

C 51-100

lbs O Reach Outward F Over 100 lbs O Reach Above Shoulder O Speak C Push/Pull Climb O 12 lbs or less F Crawl O 13-25 lbs O Squat or Kneel F 26-40 lbs O Bend

F 41-100

lbs O Other Physical Requirements Vision (Near, Distance, Color, Peripheral, Depth) Sense of Sound

• ability to hear with both ears Sense of Smell Sense of Taste Sense of Touch