Marketing Coordinator/Generalist - CNC Machine Tools

Marketing Coordinator / Generalist - CNC Machine Tools Role Overview We are seeking a versatile, proactive, and detail-oriented Marketing Coordinator to support the daily operations of our marketing department. This is a true "generalist" role where you will wear many hats—from managing social media accounts and drafting marketing copy to coordinating events and tracking campaign performance. The ideal candidate is a high-energy multitasker who is eager to learn all facets of marketing and contribute to a growing industrial brand. Key Responsibilities Campaign Execution Assist with the rollout of multi-channel marketing campaigns across email, social media, website, and print platforms. Coordinate campaign schedules, deliverables, and internal communications. Content Creation Draft engaging content for social media posts, blog articles, customer communications, and monthly newsletters. Help maintain a consistent brand voice across all channels. Social Media Management Manage the company's presence on platforms including LinkedIn, Instagram, and X/Twitter. Monitor engagement, industry trends, and competitor activity. Assist with content calendars and posting schedules. Event Coordination Support planning and logistics for trade shows, customer events, webinars, open houses, and community events. Coordinate promotional materials, registrations, and event follow-up activities. Administrative & Website Support Maintain marketing folders, digital assets, and promotional materials. Update website content through the company CMS platform. Assist with inventory and organization of marketing collateral. Data Tracking & Reporting Compile weekly and monthly reports on website traffic, campaign performance, and social engagement. Help identify trends and opportunities for improvement. Essential Skills Writing & Communication Strong written and verbal communication skills with excellent grammar and attention to detail. Ability to adapt messaging for different audiences and platforms. Creative & Design Skills Basic graphic design capabilities using tools such as Canva or Adobe Express. Good visual judgment for social media graphics and marketing materials. Technology & Software Comfortable learning new software platforms and marketing tools quickly. Familiarity with email marketing platforms, social media management tools, and CRM systems is a plus. Organization & Multitasking Ability to manage multiple priorities in a fast-paced environment. Strong organizational skills and attention to deadlines. Candidate Profile Feature Requirement Education Bachelor's degree in Marketing, Communications, Business, or related field (or equivalent experience) Experience 5-10 years of marketing experience; internships are encouraged Software Microsoft Office, Google Workspace, social media platforms, and basic CMS knowledge, Graphic Design, Adobe software. Preferred Traits Positive attitude, curiosity, collaboration, and willingness to learn

Pay:

$55,000.00 - $70,000.00 per year

Benefits:

401(k) 401(k) matching Dental insurance Health insurance Paid time off Vision insurance

Work Location:

In person