Social Media and Marketing Coordinator

Job Title Part-Time Clinic Content Creator & AI-Savvy Social Media Coordinator Pay $22-$32/hr depending on experience, portfolio, editing ability, onsite confidence, and marketing skill Job Type Part-time - Approx. 18-24 hours per week Benefits / Perks This role includes an optional FREE chiropractic care benefit for you (or for your child, if you are a parent)! You'll also get to work inside a warm, energetic, family-centered clinic with real stories, meaningful patient transformations, and a steady flow of content opportunities. About Us Alive & Free Chiro is a family-centered chiropractic office in Cooper City, FL. We help kids, pregnant moms, families, and adults experience better function, healing, and quality of life through neurologically focused chiropractic care. Our office is warm, energetic, purpose-driven, and full of real moments worth sharing. We care deeply about helping people feel seen, heard, supported, and hopeful. We want our content to feel the same way: real, educational, uplifting, professional, and human. You can get a feel for our office here: https://www.instagram.com/aliveandfreechiro About the Role We're looking for a creative, upbeat, organized content creator who loves social media, feels comfortable around people, and wants their work to actually matter. This is not a boring "make a few graphics and schedule posts" role. You'll be inside the clinic capturing real life: doctor education, team energy, behind-the-scenes moments, patient experience moments when properly authorized, and the small human moments that help people understand what Alive & Free is all about. You'll help us turn clinic life into Reels, TikToks, YouTube Shorts, Facebook content, stories, photos, captions, and simple campaigns that help families in our community find hope and take action. We're especially excited about someone who is comfortable using AI tools to work faster and smarter: content ideas, hooks, captions, clip repurposing, editing workflows, and performance analysis. Schedule Part-time, 18-24 hours/week. Our clinic shifts are usually 9:00-11:00am and 2:30-6:30pm. The afternoon shift is usually our busiest and has the most energy, but scheduling is flexible as long as agreed deliverables are met. Ideally, you can be onsite during some clinic shifts each week to capture real moments, then use separate editing/planning time to turn that footage into finished content. Platforms Instagram/FB, TikTok, YouTube Shorts. What You'll Do Come into the clinic weekly to capture video and photo content. Film doctor education clips, team moments, behind-the-scenes content, clinic energy, and approved patient experience moments. Help brainstorm fun, educational, and meaningful content ideas. Write hooks, simple scripts, and talking points for the doctor and team. Direct doctors, staff, and approved patients through simple, natural scenes. Turn one filming session into multiple pieces of content. Edit short-form videos for Instagram Reels, TikTok, YouTube Shorts, and Facebook. Use AI tools when appropriate to move faster and create more efficiently. Write captions, select cover images, and prepare approved content for posting. Help plan a simple monthly content calendar. Organize raw footage, edited content, and posting assets clearly. Track what performs and suggest new content ideas. Eventually help with boosted posts or simple ad campaigns. Expected Monthly Output After Onboarding Once you are trained and the workflow is established, the target monthly output is: 12-16 edited short-form videos. 40+ usable raw content moments, story clips, or behind-the-scenes assets. 15-25 lightly edited photos. 4+ educational or doctor-led clips. 1 testimonial or patient story when available and authorized. Captions and posting for approved content. Simple monthly performance report covering top posts, reach, engagement, DMs, and ideas for next month. The first 30 days are focused on learning the clinic, understanding our voice, building the content workflow, and producing a smaller starter batch. We care more about building the right rhythm than rushing sloppy content. You're a Great Fit If You You love creating Reels, TikToks, YouTube Shorts, and story content. You're fun, warm, and comfortable talking to people. You can walk into a room and spot content-worthy moments. You know how to make people feel relaxed on camera. You can direct doctors, staff, and patients in a natural, non-awkward way. You can turn one filming session into multiple platform-specific pieces of content. You are comfortable using AI tools like ChatGPT, Canva, CapCut AI, Descript, OpusClip, Later, Metricool, or similar tools. You work efficiently without sacrificing quality, privacy, or brand voice. You are organized with raw footage, deadlines, approvals, and posting schedules. You understand that patient privacy and professionalism matter.

Bonus:

you've worked with wellness, fitness, healthcare, med spa, dental, PT, chiropractic, local businesses, or personal brands. This Is Probably Not the Role for You If You only want to work remotely. You do not like filming around real people. You need every idea handed to you. You are uncomfortable giving simple direction on camera. You are disorganized with footage or deadlines. You are looking for a corporate marketing role with no patient interaction. Compensation and Benefit Pay is $22-$32/hr depending on experience, portfolio, editing ability, onsite confidence, and marketing skill. This role includes an optional complimentary chiropractic care benefit for you or your child, if you are a parent. This may include chiropractic care, scans, and clinically appropriate services through Alive & Free Chiro. Care is based on clinical appropriateness. X-rays are only taken when clinically indicated. Paid Trial Shift Finalists may be invited to complete a paid 3-hour onsite content capture trial. Trial deliverables within 72 hours: 2 edited reels. 5 story clips. 5 lightly edited photos. Captions for each reel. A short list of content ideas based on what you observed.

Optional:

a short note explaining how you used AI or automation to speed up your workflow. The trial helps us see your creative instincts, how you interact with the clinic environment, and how quickly you can turn raw moments into usable content.

How to Apply Please send:

A short intro. Your availability. Whether you are looking for employee or contractor work. Your portfolio or 3 examples of videos you personally filmed or edited.

A short answer:

What kind of content would you create for a chiropractic clinic?

A short answer:

What AI tools do you use in your content workflow? This role is ideal for someone creative, efficient, warm with people, and excited to use social media to make a real impact in the lives of local families.

Pay:

$22.00 - $32.00 per hour

Benefits:

Employee discount Flexible schedule Professional development assistance

Work Location:

Hybrid remote in Hollywood, FL 33026