Job Description
Company Overview At CGA our referred in-home caregivers provide a range of services aimed at ensuring the comfort, safety and compassionate care of a family's loved ones. Home care isn't just tailored for aging seniors seeking care in the comfort of their homes; it's also a valuable option for those recuperating from surgery, living with special needs, or managing chronic conditions. In-home caregivers can offer both short-term and long-term services, guaranteeing a family's loved one's comfort and well-being in the familiar surroundings of their own home, whether their needs call for support over a few months or several years. Our administrative team plays a significant role in supporting our clients and caregivers. Being a Compassionate Expert is a team commitment with a dedication to delighting every client and to delivering services at the highest level of excellence possible. This position is critical to the growth goals of CGA and our commitment to delighting clients every day. Position Summary Reporting to the Vice President of Sales, the Business Development Account Manager is responsible for representing and advocating for the home health agency and Nurse Registry within the community. This role involves establishing and maintaining relationships with healthcare professionals, community organizations, referral sources, and potential clients to promote awareness of home health services and facilitate referrals. The Business Development Account Manager plays a crucial role in expanding the agency's/registry's client base, enhancing its reputation, and ensuring the delivery of high-quality care to individuals in need of home health services.
Key Responsibilities Relationship Building:
Develop and nurture relationships with healthcare professionals and key stakeholders representing our target community group to cultivate relationships and partnerships that advance our footprint with both Registry and Medicare Agencies. Community Outreach:
Collaborate with the Client Experience Specialist team to engulf CGA into communities within our assigned region(s). Identify opportunities to participate in community events, health fairs, and educational seminars to raise awareness of home health services that directly serve our target client. Represent the nurse registries and agencies at networking events, conferences, and professional associations to expand its presence and visibility in the community. Generate Results:
Meet quarterly targets for touchpoints, referrals and/or revenue as set by leadership. Referral Management (Medicare only): Follow up with referral sources, clients to ensure satisfaction, address concerns, and maintain positive relationships. Professional Development:
Stay informed about industry trends, best practices, and emerging technologies in home health care and community outreach. Participate in training programs, conferences, and continuing education opportunities to enhance knowledge and skills with the consent of the VP of Sales. Regulatory Compliance:
Ensure compliance with applicable laws, regulations, and industry standards governing home health agencies/nurse registry and healthcare marketing practices. Adhere to HIPAA regulations and always maintain confidentiality of patient information. Ensure compliance with Stark Law regulations, which prohibit certain referrals and financial arrangements between healthcare providers Perform other duties and responsibilities as assigned. Qualifications Education & Experience:
Bachelor's degree in Business Administration, Marketing, Communications, or a related field (preferred). A minimum of 1 year of proven experience in account management, sales, or customer service roles with a current book of business to access. Skills & Competencies:
Clear verbal and written communication with clients, caregivers, and staff Keeps information private and always acts professionally Friendly and helpful, building good relationships with others Solid interpersonal and communication skills, both verbal and written. Excellent organizational and time-management abilities. Proficiency with CRM-related software i.e., CareFunnel/Matrix software and Microsoft Office Suite. Ability to analyze data and generate actionable insights. Problem-solving mindset and proactive approach to client needs. Team player with a collaborative attitude. Can adjust to schedule changes and is willing to be on-call Work Environment:
This position requires 100% travel to and participation in community marketing events, and other activities that advance lead generation. Reliable transportation is required for fulfilling the responsibilities of the role and may involve occasional evening or weekend work Positivity and a commitment to operational excellence, and a willingness to work cross-functionally is critical to ensure each client experiences "best in home care services" each day This position is designated as an in-person role EEO Statement CareGivers of America is an Equal Opportunity Employer and Registry. We comply with all applicable federal, state, and local laws prohibiting discrimination in employment. We do not discriminate based on race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other protected characteristic under applicable law. Employment decisions are based on qualifications, merit, and business needs. Benefits:
401(k) Dental insurance Health insurance Paid time off Vision insurance Work Location:
On the road
