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Operating Partner Surf Lounge

Job

PopStroke

The Colony, TX (In Person)

Full-Time

Posted 1 week ago (Updated 1 week ago) • Actively hiring

Expires 6/17/2026

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Job Description

Operating Partner Surf Lounge PopStroke - 3.2 The Colony, TX Job Details Full-time 1 day ago Qualifications Managing hospitality teams Team development Hiring Team management Revenue target achievement Recruiting Networking through strategic partnership building Strategic partnerships Staffing management Food service management Staff development Hospitality management Full Job Description About PopStroke PopStroke is a founder-led brand built by people who believe energy creates results and culture creates momentum. We aren't here to simply run venues — we're here to build something special together. At PopStroke, every team member has limitless potential to become who they want to be. We encourage bold ideas, celebrate growth, and believe that when you're supported, challenged, and trusted, you rise. We solve problems together, jump in, and move the needle every day because we care. We lead with ownership, back each other up, and never lose sight of the fun along the way. This mindset; the drive, the heart, the teamwork is what we call The PopStroke Way. Our Core Values Make It Fun If it's not fun, rethink how we're doing it. We bring creativity, positivity, and joy into everything we do, from guest interactions, doing hard things, and how we support one another. Bring the Energy Your vibe sets the tone. Every leader and team member influences the experience. Show up with enthusiasm, optimism, and presence. Roll Up Your Sleeves See it. Fix it. Jump in. We are hands-on, problem solvers that jump in and become part of the solution. We leave things better than we found them. Own It Live your role with an owner's mindset. We take pride in our work, hold ourselves accountable, and treat the business like it's our own. Get Off the Hamster Wheel Don't repeat yesterday — rethink, improve, grow. We challenge "the way it's always been done" and are always looking for better ways to serve our guests and each other. If mixing drinks is your jam and spreading good vibes is your game, then it's time to shine on our greens! The Colony Surf Lounge Operating Partner is the business owner and strategic leader of PopStroke's surf-focused lifestyle venue, uniquely tasked with transforming it into a premier hospitality, recreation, and membership destination that sets itself apart as the only venue offering a vibrant fusion of surf culture, community engagement, and exclusive experiences. This leader owns all aspects of the Surf Lounge, including: Surf programming Surf lessons Membership sales Guest experience Community building Spectator traffic Event programming Food & beverage operations Staffing Revenue growth Venue activation This is not simply an operations role. This leader must build a high-energy, hospitality-driven surf destination that creates demand from: Members Surf participants Lessons Families Spectators Social guests Community events The Colony Surf Lounge Operating Partner must combine hospitality, sales, operational excellence, and brand-building to make this venue "the place to be."
Reports To:
Taylor /
VP Operations Location:
Colony Surf Lounge What Success Looks Like Membership sales exceed expectations Surf lessons become a consistent revenue stream Surf Lounge is busy with both participants and spectators Venue becomes a local lifestyle destination Programming drives repeat traffic Community awareness is strong Nights and weekends are maximized Team culture is energetic and guest-focused Revenue grows through diversified channels Surf Lounge builds a loyal following Key Responsibilities Full Surf Lounge Ownership Lead all aspects of Surf Lounge operations Own daily business performance Ensure the venue is consistently active and revenue-generating Oversee surf experiences, lessons, lounge spaces, and hospitality Maximize venue utilization Build the Surf Lounge into a flagship destination Maintain exceptional service standards Work in conjunction with PopStroke Colony leadership to ensure cross-brand engagement and business alignment Membership Sales & Revenue Growth Own membership growth strategy
Drive:
Membership enrollments Surf lesson sales Repeat guest visits Group bookings Event sales Private parties Community activations Build scalable membership funnels Ensure surf instruction drives long-term guest retention Maximize every guest touchpoint for revenue opportunity Surf Programming & Guest Activation Develop surf lessons and training programs Build beginner-to-advanced programming Partner with instructors and surf staff Create competitions, surf nights, camps, and special events Build a community around surf culture Ensure both active participants and spectators are engaged Create reasons for guests to stay, spend, and return Hospitality & Lifestyle Leadership Deliver premium guest experiences Blend hospitality with sales execution Build a recognizable local social identity Partner with marketing to drive awareness Build local partnerships Foster surf, fitness, and community relationships Ensure venue energy aligns with brand Leadership Development & Staffing Recruit, train, and develop surf and hospitality teams Build strong staffing models for: Surf instruction Membership sales Guest services Food & beverage Events Ensure staff embody both hospitality and sales culture Build a future leadership bench Hold teams accountable for performance
Operational Excellence Manage:
Sales Membership KPIs Lesson revenue Labor Guest satisfaction Reviews Safety Facilities Brand standards Maintain strong business discipline Ensure compliance and operational efficiency Protect guest experience Areas of Responsibility Surf Lounge Performance Membership Sales Surf Lessons Revenue Growth Event Programming Guest Experience Community Engagement Staffing & Leadership Hospitality Brand Growth Venue Activation Operational Standards Qualifications 7-10+ years of experience in: Hospitality Lifestyle brands Entertainment venues Membership businesses Recreation Boutique fitness or surf operations Proven experience in: Membership sales Revenue generation Operational leadership Guest experience Community building Experience building destination-style lifestyle venues Strong operational and financial management skills Ability to lead high-energy, guest-focused environments Comfortable balancing hospitality with revenue growth Experience developing strong community partnerships and brand presence Proven ability to recruit, develop, and lead high-performing teams Ideal Candidate Profile Entrepreneurial Hospitality-first Sales-minded Community builder Lifestyle-focused Operationally elite High-energy Brand-conscious Team developer Strategic operator Understands how to sell experiences Creates destination-worthy venues Understands surf culture, lifestyle, and community Maximizes traffic and occupancy Drives both hospitality and revenue Builds loyal guest followings Thinks like an owner Knows how to fill a venue Executes relentlessly Measures of Success Membership growth and enrollment performance Surf lesson revenue and utilization Venue traffic and occupancy Event participation and activation success Guest satisfaction and online reviews Repeat visitation and community engagement Food and beverage performance Labor and operational efficiency Team retention and leadership development Brand awareness and local partnerships Nights and weekends performance Overall venue profitability and growth PopStroke is an Equal Opportunity Employer.

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