Membership Sales and Engagement Manager

Description:

Department:

Sports Club Location:

Boar's Head Resort Reports To:

Director of Sports and Wellness Position Summary The Membership Sales & Engagement Specialist is responsible for driving membership growth while delivering a high-touch, relationship-focused experience that reflects the standards of a Forbes Travel Guide property. This role combines consultative sales with proactive member engagement, ensuring both acquisition and retention through personalized service, community-building, and consistent follow-through. This position serves as a brand ambassador for the Sports Club, creating meaningful connections with prospective and current members while promoting the full suite of resort amenities. Key Responsibilities Membership Sales & Revenue Growth Proactively generate and convert leads through tours, outreach, referrals, and events Conduct personalized club tours highlighting amenities, programs, and lifestyle benefits Meet and exceed monthly and annual membership sales goals Maintain accurate sales pipeline and activity tracking in Paylocity or CRM tools Follow up consistently with prospects to drive conversion and close sales Member Engagement & Retention Build strong relationships with members through consistent communication and presence Develop and execute engagement strategies to increase usage and retention Coordinate and host member events, orientations, and community-building activities Identify at-risk members and implement retention strategies Serve as a point of contact to resolve concerns and elevate the member experience Guest & Member Experience (Forbes-Level Service) Deliver anticipatory, personalized service aligned with Forbes Travel Guide standards Maintain a visible and professional presence within the Sports Club Collaborate with departments (Fitness, Aquatics, Spa, Food & Beverage) to enhance the member journey Ensure seamless onboarding experience for all new members Administrative & Operational Excellence Maintain accurate membership records, agreements, and billing coordination Support onboarding processes including documentation and orientation scheduling Prepare reports on sales performance, engagement metrics, and retention trends Ensure compliance with company policies and procedures

Requirements:

Qualifications 2+ years of experience in sales, hospitality, fitness, or membership-based environments Proven track record of meeting or exceeding sales targets Strong interpersonal and relationship-building skills Ability to deliver a luxury-level service experience Excellent communication, organization, and follow-up skills Proficiency in Microsoft Office; experience with Paylocity or CRM systems preferred

Competencies Consultative Selling:

Ability to understand needs and position value effectively

Relationship Management:

Builds trust and long-term connections

Executive Presence:

Professional, polished, and confident demeanor

Service Excellence:

Consistently delivers high-touch, personalized experiences

Accountability:

Owns results and follows through with urgency Physical Requirements Ability to stand, walk, and engage with members for extended periods Ability to conduct tours across the Sports Club property Work Environment Fast-paced, member-focused environment within a luxury resort setting Requires flexibility to work evenings, weekends, and holidays based on business needs Why Join Boar's Head Resort Opportunity to represent a Forbes Travel Guide property known for excellence Collaborative, service-driven culture Access to premier resort amenities and experiences Career growth within luxury hospitality