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Category Strategist Family Dollar CMG

Job

The Hershey Company

Charlotte, NC (In Person)

Full-Time

Posted 5 days ago (Updated 1 day ago) • Actively hiring

Expires 7/22/2026

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Job Description

Category Strategist Family Dollar CMG Charlotte, NC Summary Serves as a category thought leader and retail advisor for the Everyday CMG business, responsible for translating shopper, category, and performance insights into actionable strategies that drive category growth and retailer success. Responsibilities 1.Develop Category Growth Strategy

Build insight-led, shopper-driven strategies to grow the total category and Hershey's business inclusive of digital shelf
Identify growth opportunities across assortment, pricing, and merchandising
Support 3-year and annual plans using data-driven insights 2.Turn Insights into Action
Analyze and synthesize:
Business trends
Competitive dynamics
Shopper behavior
Financial performance
Convert insights into clear recommendations and solutions for Family Dollar 3.

Act as a

Trusted Retail Advisor:

Provide objective, data-backed recommendations to Family Dollar utilizing assortment of insights to drive customer KPIs 4.Be the Subject Matter Expert to the

Organization:

Advocate for the Family Dollar shopper by sharing trends, shopper first insights, and customer KPIs 5.

Lead Category Initiatives & Projects:

activate test and learn scenarios; be the undisputed project manager to deliver scale across projects and other initiatives Skills/Qualifications High-performing Category Strategist

Seen as an indispensable partner to the retailer
Consistently delivers category growth + Hershey share gains
Influenced both strategic (3 year plans) and tactical (POG, shelf, promo) decisions
Turns complex data into clear, actionable recommendations
Knowledge of both syndicated and 1st party data platforms (i.e. Circana, Nielsen, SymphonyAI, Stratum, etc)
Experience with loyalty data (Scintilla, Stratum, DunnHumby) strongly recommended
Intermediate to advanced proficiency in space planning software (i.e. JDA, Apollo) Education
Minimum Bachelors Degree required
Min 5 years in Category Management or similar function The Hershey Company is an Equal Opportunity Employer.

The policy of The Hershey Company is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's race, color, gender, age, national origin, religion, citizenship status, marital status, sexual orientation, gender identity, transgender status, physical or mental disability, protected veteran status, genetic information, pregnancy, or any other categories protected by applicable federal, state or local laws. The Hershey Company is an Equal Opportunity Employer

Minority/Female/Disabled/Protected Veterans.

You may request a reasonable accommodation if you are unable or limited in your ability to use or access our online application process as a result of a disability.

You can request an accommodation via phone or email. To request an accommodation via phone, please call +1 877-804-1794 and leave a voicemail with your contact information. You may also email a request for accommodation to ApplicationHelp@hersheys.com. Please be sure to include "Accommodation Needed" in the subject line. This will ensure that your email is routed to the appropriate contact who will handle your request.