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Job Description
View More Jobs Manager, Visual Merchandising (Global) San Francisco, CA, United States Job Description About the Team The Global team is made up of creative, collaborative thinkers who bring fresh ideas to a worldwide stage. Our role is to identify opportunities, shape market strategies, and build meaningful connections with customers around the world. By blending creativity with best-in-class execution, we bring our brand storytelling to life across countries, cultures, and markets everywhere. About the Role In partnership with US and Global teams, this role is responsible for setting the retail visual and marketing direction for WSI stores in all global markets. This role is accountable for both company-owned and franchise markets. This role partners with U.S. Visual Merchandising, stores organization and franchise partners to define and execute visual strategies that elevate our brand presence, drive sales, and create exceptional in-store experiences for our customers.
Responsibilities Visual Strategy Development:
Develop and refine comprehensive visual merchandising strategies aligned with overarching brand objectives, financial goals, and ensuring consistency across all owned and franchise markets. Create seasonal visual direction for global retail locations Adapt US brand maps to reflect market relevancy by store, including strategies that appeal to the local markets. Establish guidelines for product placement and substitution needs by market Work closely with brand visual team to communicate direction to store teams as weekly mark-downs, floor sets and signage changes take place Develop subject matter expertise on display, signage, and packaging to meet local standards - understand product legislation in each country to ensure product displayed is compliant and relevant.
Collaboration:
Collaborate closely with cross-functional teams including Merchandising, Marketing, Retail Operations, Store Design, Ecommerce and Creative to ensure alignment and integration of visual initiatives with broader business strategies.
Visual Merchandising Standards:
Define and uphold visual merchandising standards, ensuring consistency and excellence in execution across all retail locations in all markets.
Training and Development:
Develop and implement training programs and resources to educate store teams on visual merchandising best practices and empower them to deliver exceptional in-store experiences. Drive accountability of execution through strong partnership with in-country teams.
Performance Analysis:
Monitor key performance metrics related to visual merchandising initiatives, analyzing data to evaluate effectiveness and identify opportunities for improvement while meeting/exceeding financial goals. Budget +
Calendar Management:
Manage signage and display budgets effectively, allocating resources strategically to support the implementation of visual merchandising programs, ensuring execution to budget and strong vendor management. Create and execute annual Global VM calendars, delivering on-time retail activities.
Innovation and Trend Analysis:
Stay abreast of industry trends, emerging technologies, and innovative approaches in visual merchandising, continuously exploring new ideas to enhance the customer experience and drive business results.