Brand Marketer

Brand Marketer DVSUM Sunnyvale, CA Job Details Full-time $150,000 - $180,000 a year 14 hours ago Benefits Paid time off Professional development assistance Flexible schedule Qualifications LinkedIn Software sales AI tools proficiency Trade show promotions Public relations trade shows Ghostwriting B2B business model Sales quoting Channel sales SaaS (as product category for technical sales engineers) Time-based sales targets Presentation creation Corporate sales environment Event marketing SaaS Channel management

Full Job Description Job Title:

Founding Marketer Location:

Remote (North America)

Job Type:

Full-time Travel:

Limited for Events and meeting Partners About DvSum The future of network operations belongs to a Human-AI operating model. DvSum is creating that category — Active Network Intelligence (ANI) — where zero-touch customer experience and autonomous network operations become reality, for every network operator on the planet. We're in production. Live at multiple operators across the Americas.

Real results:

47% tech support call deflection with AI, 50% fewer truck rolls. Our GTM runs through a strategic overlay partnership with Aurora Networks, a broadband infrastructure incumbent with a deep installed base across North America and LATAM. The Role This is not a demand-gen role. We need a solo IC founding marketer who has shaped a category inside a vertical B2B SaaS company — taken a new market term and made it feel inevitable inside a small, named industry community. The MSO market is ~30 named accounts. Aurora opens the doors. Your job is to make sure DvSum is already known and respected when the meeting starts. What You'll Own Customer + partner storytelling flywheel (70%) — Every closed deal becomes 4-5 artifacts: case study, joint PR with Aurora, LinkedIn carousel, executive quote, conference panel pitch. Manage Aurora MDF and AWS co-marketing programs end-to-end Executive thought leadership (20%) — Own the CEO's LinkedIn presence; ghostwrite 2-3x/week. Place bylines in Light Reading, Fierce Telecom. Book podcast appearances. Run a short-form video interview series with MSO and Aurora executives Category architecture (10%) — Own the term "Active Network Intelligence." Landing page, definitional content, positioning against adjacent categories. Quarterly website narrative refresh Field presence — SCTE TechExpo, Cable-Tec Expo, one AWS partner event per year, 2-3 regional MSO events with Aurora Production coordination — Manage one offshore resource; sync weekly with Aurora and AWS partner marketing counterparts Must-Have Solo founding marketer or strong second-marketer at a B2B SaaS startup — vertical SaaS experience is a real differentiator Marketed software — ideally analytics, data, or AI; can translate technical capability into operational outcomes Hands-on operator — you write the copy, build the deck, run the LinkedIn account; first draft comes from you Strong written voice — ghostwrite a CEO byline, brief an analyst, write a customer quote the customer actually wants their name on Uses AI tooling for production speed — one CEO interview becomes eight artifacts Industry event fluency — you've owned a B2B trade show booth; you know how to land speaking slots and turn 3 days of conference into 6 months of content Nice to Have Category-creation experience in a vertical SaaS company Telco / MSO / broadband domain familiarity Analyst relations experience (Appledore, Heavy Reading, Omdia) Enterprise channel partner co-marketing (AWS, Cisco, Microsoft) Compensation Competitive base salary Bonus tied to content velocity, brand metrics, and analyst engagement Meaningful equity Light travel — 4-6 events per year To Apply DM Aashish Singhvi on LinkedIn or email . We're moving fast.

Pay:

$150,000.00 - $180,000.00 per year

Benefits:

Flexible schedule Paid time off Professional development assistance

Work Location:

Hybrid remote in Sunnyvale, CA 94085