Wine Sales Lead

Wine Sales Lead

Burntshirt Vineyards Hendersonville, NC Apply Job Description:

Wine Sales Lead - Burntshirt Vineyards - Hendersonville, NC Burntshirt Vineyards is seeking an experienced, sales-driven Wine Sales Lead to elevate our tasting room experience. This role is ideal for someone who thrives in hospitality, has a passion for wine, and knows how to drive revenue through exceptional guest engagement with room to grow in our company. Position Overview The Wine Sales Lead is responsible for driving wine sales, managing staff scheduling, while delivering a high-end, memorable guest experience. This is a hands-on role requiring strong leadership, sales expertise, and weekend/holiday availability. Key Responsibilities Drive wine sales through upselling, storytelling, and customer engagement Train and mentor staff on sales techniques and product knowledge Create and manage employee schedules for the tasting room team Ensure exceptional guest experiences from first impression to final sale Maintain a polished, professional, and welcoming environment Assist with inventory awareness and product recommendations Support special events, wine club engagement, and promotions Qualifications Minimum 5 years of winery or wine sales experience required Proven track record of increasing sales and upselling successfully Strong leadership and team management skills Excellent communication and customer service abilities Ability to work weekends and holidays (required) Knowledge of wine, varietals, and tasting room operations Comfortable in a fast-paced, guest-focused environment Compensation Hourly pay (based on experience) Tips (significant earning potential) Opportunities for growth within a dynamic and expanding winery What We're Looking For Someone who: Naturally connects with people and creates a luxury guest experience Knows how to turn tastings into sales Can lead a team with confidence and positivity Takes ownership of results and operations How to Apply Please submit your resume along with a brief note about your wine sales experience and why you would be a great fit for Burntshirt Vineyards.