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Job Description
Community Relations & Business Development Representative At Home Harmony Asheville, NC Job Details Full-time $60,000 - $85,000 a year 13 hours ago Benefits Free parking Health savings account Health insurance Dental insurance 401(k) Paid time off Vision insurance 401(k) matching Qualifications Sales presentations Driver's License Bachelor's degree Territory management Customer relationship management Home health Account management
Full Job Description At Home Harmony Community Relations & Business Development Representative Asheville, North Carolina Position Title:
Community Relations & Business Development Representative Reports To:
Director of Sales and Marketing Location:
Asheville, NC Employment Type:
Full-Time Benefits:
401(k) 401(k) matching Dental insurance Free parking Health insurance Health savings account Paid time off Vision insurance Position Summary At Home Harmony (AHH) is seeking a highly motivated Community Relations & Business Development Representative to support the growth of our in-home primary care, dementia care, transitional care management, and GUIDE Model services throughout the Asheville market. This individual will serve as the face of At Home Harmony within the community, developing and maintaining relationships with referral sources, healthcare organizations, senior living communities, hospitals, skilled nursing facilities, home health agencies, and community partners. The ideal candidate is a self-starter with strong networking skills, healthcare sales experience, and a passion for improving access to care for older adults and individuals living with chronic conditions. Essential ResponsibilitiesBusiness Development Develop and execute territory growth plans for the Asheville and surrounding service areas. Identify and cultivate referral relationships with: Assisted Living Communities Memory Care Communities Independent Living Communities Skilled Nursing Facilities Hospitals and Health Systems Home Health Agencies Hospice Providers Rehabilitation Facilities Community-Based Organizations Conduct routine in-person visits with referral sources. Generate qualified patient referrals for At Home Harmony services. Maintain consistent referral source communication and follow-up. Identify opportunities for strategic partnerships and community outreach. Community Outreach & Relationship Management Represent At Home Harmony at community events, health fairs, educational seminars, and networking opportunities. Develop relationships with community leaders and healthcare decision-makers.
Coordinate educational presentations regarding:
In-home Primary Care Dementia Care Services
CMS GUIDE
Program Transitional Care Management Caregiver Support Resources Promote At Home Harmony's mission and value proposition within the community. Referral Management Track referral activity and conversion rates. Collaborate with intake, scheduling, and clinical teams to ensure seamless onboarding of new patients. Assist referral sources with understanding service eligibility and admission requirements. Follow up on referral outcomes and provide timely communication to referral partners. Strategic Growth Initiatives Assist leadership in evaluating market opportunities and competitive positioning. Identify underserved populations and growth opportunities. Participate in strategic planning and market expansion initiatives. Support the launch and growth of new service lines. CRM & Reporting Maintain accurate records of all referral activities. Document meetings, outreach efforts, and referral outcomes. Submit weekly activity reports and monthly territory summaries. Monitor referral trends and identify opportunities for improvement. Performance Expectations Success in this role will be measured by: New referral source development Referral volume growth Patient admissions generated Referral-to-admission conversion rates Community engagement activities completed Relationship retention with key partners Market growth within assigned territory QualificationsRequired Bachelor's degree preferred or equivalent experience. Minimum of two (2) years of healthcare sales, physician relations, community relations, or business development experience. Strong understanding of healthcare delivery systems. Excellent communication and presentation skills. Ability to work independently and manage a territory. Valid driver's license and reliable transportation. Preferred Experience with senior care, home-based primary care, home health, hospice, or assisted living environments. Existing relationships within the Asheville healthcare market. Knowledge of Medicare and value-based care programs. Familiarity with dementia care and caregiver support programs. Competencies Relationship Building Strategic Thinking Professional Communication Community Engagement Problem Solving Organization and Time Management Customer Service Excellence Initiative and Accountability Physical Requirements Frequent local travel within assigned territory. Ability to attend networking events, meetings, and community functions. Ability to transport marketing materials and presentation supplies. Why Join At Home Harmony? At Home Harmony is transforming healthcare by bringing high-quality primary care and dementia support directly into patients' homes. As a growing organization participating in innovative CMS programs, including the GUIDE Model, we are committed to improving patient outcomes while supporting caregivers and communities. Join our team and help expand access to compassionate, comprehensive healthcare throughout Western North Carolina. At Home Harmony is an Equal Opportunity Employer and values diversity, inclusion, and community engagement.
Job Type:
Full-time Pay:
$60,000.00 - $85,000.00 per year
Benefits:
401(k) 401(k) matching Dental insurance Health insurance Health savings account Paid time off