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Job Description
Job Description As a Senior Data Engineer for our Marketing initiatives, you'll lead efforts to build and maintain data pipelines and models that power our marketing analytics and campaign management capabilities. You'll work at the intersection of marketing technology and data engineering, ensuring seamless data flow between Salesforce, Databricks, and various marketing platforms to enable data-driven campaign execution and performance analysis. Key Responsibilities Campaign Data Management
Design, develop, and maintain scalable data pipelines to support marketing campaign execution in Salesforce
Ensure data quality and timely availability of customer segments and campaign metrics
Provide on-call support for critical marketing campaigns to ensure data accuracy and availability Pipeline Development
Build and maintain robust data pipelines integrating multiple data sources including Salesforce, Google Analytics, and advertising platforms
Create and optimize ETL processes in Databricks for marketing data processing and analysis
Implement data quality checks and monitoring systems to ensure pipeline reliability Analytics Support
Collaborate with Data Analysts to develop and maintain Tableau reporting infrastructure
Create and maintain data models that support marketing analytics and campaign reporting
Design and implement tracking mechanisms for campaign conversion and audience targeting Platform Integration
Develop and maintain integrations between Salesforce and other marketing technology platforms
Ensure efficient data synchronization between marketing systems and data warehouse
Build automated data quality validation processes across integrated platforms Collaboration & Documentation
Partner with marketing teams to understand campaign requirements and data needs
Work closely with Data Analysts to optimize reporting solutions
Document data flows, models, and pipeline architectures Eligible States for
Remote Work:
AL, AZ, FL, CA, CO, GA, ID, IL, KY, KS,, MA, MD, MO, MT, NE, NV, NC, OK, OH, TN, TX, UT, WA, WY
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.
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Insight Global's Workforce Privacy Policy:
https://insightglobal.com/workforce-privacy-policy/. Skills and Requirements
5+ years with Salesforce data models and APIs or relevant experience
5+ years coding in Python and SQL for data processing and transformation
Proficiency in building and maintaining Databricks pipelines
Strong understanding of marketing analytics and campaign management
Experience working with marketing technologies and Google Analytics
Strong understanding of data quality management and validation processes
Experience with data visualization tools, particularly Tableau
Salesforce data model familiarity (Campaigns/Leads/Contacts, etc.)