Sr. Manager, IFP Growth Enablement

Sr. Manager, IFP Growth Enablement Blue Shield of CA United States, California, El Dorado Hills 4205 Town Center Boulevard (Show on map) May 16, 2026 Your Role The Individual & Family Plan (IFP) business serves Californians who buy health insurance directly from Blue Shield, through Covered California, brokers, and online channels. This market is central to Blue Shield's mission and growth in a competitive, highly regulated environment. The Sr Manager, IFP Growth Enablement drives membership growth and retention by equipping sales, broker, and distribution channels with the insights, tools, and strategies to succeed. Reporting to the Senior Director of IFP Growth Strategy, this role connects product, sales, marketing, and analytics to turn strategy into execution. Our leadership model is about developing great leaders at all levels and creating opportunities for our people to grow - personally, professionally, and financially. We are looking for leaders that are energized by creative and critical thinking, building and sustaining high-performing teams, getting results the right way, and fostering continuous learning. Your Knowledge and Experience To hit the ground running, this role requires:
A bachelor's degree or equivalent experience
Requires 10+ years relevant experience, including 4 years of management experience
Requires 5+ years of experience working on health insurance growth strategies or projects
Desired familiarity with distribution channels for Medicare or IFP products
Desired familiarity with the ACA and exchange marketplaces
Desired familiarity building and analyzing sales performance reporting Hybrid This role requires employees to be in-office based on our hybrid workplace model, balancing purposeful in-person collaboration with flexibility. For most teams, this means coming into the office two days each week. Employees living more than 50 miles from an office location will work with their manager to determine in-office time based on business need.