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Web Producer
Job
Robert Half
Metairie, LA (In Person)
Full-Time
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Job Description
We are looking for a detail-oriented Web Producer to support digital content operations and online campaign execution for a growing organization. This role is ideal for someone who can manage frequent website updates across multiple web properties while keeping content accurate, timely, and aligned with business goals. You will work closely with marketing, eCommerce, product, sales, design, and development teams to launch pages, improve site performance, and maintain a high-quality user experience. This position is based in Metairie, Louisiana and offers the opportunity to contribute to both B2B and B2C web initiatives.
Responsibilities:
- Publish, update, and maintain website content across multiple digital properties using content management systems such as WordPress, Shopify, Magento, and HubSpot CMS.
- Coordinate the rollout of marketing campaigns, promotional pages, and landing pages by partnering with cross-functional teams to ensure deadlines and quality standards are met.
- Perform quality checks on web pages to confirm content accuracy, link functionality, formatting consistency, and overall site readiness before and after launch.
- Support website optimization efforts by assisting with testing activities, monitoring page performance, and helping implement improvements based on results.
- Track and organize website metrics using analytics tools, including Google Analytics 4, and prepare performance insights for internal stakeholders.
- Collaborate with developers, designers, marketing partners, and eCommerce teams to turn business needs into effective and well-executed web experiences.
- Help manage project workflows and priorities through project management platforms such as Asana, Jira, or Trello to keep updates and launches moving efficiently.
- Maintain strong attention to detail while handling a high volume of web requests, ensuring consistency across both B2B and B2C experiences.