Business to Business (B2B) Sales Representative
Quick Facts
What They Do
A Business to Business (B2B) Sales Representative represents products or services on behalf of one company to sell to another company, business or institution. Recruits new customers by identifying contacts within businesses. Presents information to demonstrate the value of a product or service and persuade buyers. Negotiates prices, confirms sales agreements, and works to meet company sales goals.
Core Tasks:
- Answer customers' questions about services, prices, availability, or credit terms.
- Attend sales or trade meetings or read related publications to obtain information about market conditions, business trends, regulations, or industry developments.
- Compute and compare costs of services.
- Consult with clients after sales or contract signings to resolve problems and provide ongoing support.
- Contact prospective or existing customers to discuss how services can meet their needs.
- Create forms or agreements to complete sales.
- Develop sales presentations or proposals to explain service specifications.
- Distribute promotional materials at meetings, conferences, or trade shows.
- Emphasize or recommend service features based on knowledge of customers' needs and vendor capabilities and limitations.
- Identify prospective customers using business directories, leads from clients, or information from conferences or trade shows.
- Inform customers of contracts or other information pertaining to purchased services.
- Maintain customer records using automated systems.
- Monitor market conditions, innovations, and competitors' services, prices, and sales.
- Negotiate prices or terms of sales or service agreements.
- Quote prices, credit terms, contract terms, or fulfillment dates for services.
What to expect as a Business to Business (B2B) Sales Representative
26% of people achieve this level of education.
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1355 openings for Business to Business (B2B) Sales Representatives
Career Progression
in United States (Nation)
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