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Intern - Marketing Research
Job Description
at Micron Technology, Inc. in Meridian, Idaho, United States Job Description Our vision is to transform how the world uses information to enrich life for all . Micron Technology is a world leader in innovating memory and storage solutions that accelerate the transformation of information into intelligence, inspiring the world to learn, communicate and advance faster than ever. Micron's Global Communications & Marketing ( GCM ) organization drives brand strategy, audience engagement, communications, and market insights that support business growth and strengthen Micron's reputation worldwide. The team partners with business leaders, marketing teams, analytics organizations, and external research providers to better understand customer needs, brand perceptions, and market opportunities that inform strategic decision-making. The Marketing Research Intern will support audience, brand, messaging, and market research initiatives that help shape marketing strategies across Micron. This role is designed for a graduate-level student interested in applying research methodologies, analytics, and AI-Enabled tools to uncover actionable insights that improve audience engagement, brand equity, digital experiences, and business outcomes. The intern will collaborate with cross-functional teams to convert complex research findings into clear recommendations for collaborators and leadership. Responsibilities + Conduct in-depth and data-driven research to understand key audiences, customer needs, perceptions, decision drivers, and market trends, while supporting audience segmentation and persona development initiatives. + Analyze brand health, brand perception, reputation, and competitive market research data to find opportunities that strengthen awareness, consideration, trust, and long-term brand value. + Support message testing, advertising efficiency studies, and content research efforts to evaluate audience response and improve marketing efficiency. + Leverage AI-Enabled analytics tools, Artificial Intelligence technologies, and research methodologies to accelerate insight generation, analyze audience behavior, and identify trends across research and digital data sources. + Build executive-ready reports, presentations, and recommendations, while coordinating with research vendors and internal collaborators to support study execution, reporting, and planning. Minimum Qualifications + Currently pursuing a Master's degree in Marketing Research, Consumer Insights, Marketing, Business Analytics, Psychology, Economics, To view full details and how to apply, please login or create a Job Seeker account