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Marketing Analyst
Grand Rapids, MI

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Acosta Group

Associate Manager

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Job Description

  • DESCRIPTION
  • This position is
  • \#Hybrid,
  • in the office 3 days a week. You will support
  • retail media execution
  • and
  • digital shelf analysis
  • for client accounts, partnering with Digital Strategists, retail partners, and internal teams to ensure successful campaign delivery. You must have strong organization, attention to detail, and the ability to manage
  • multiple priorities
  • in a collaborative environment.
  • RESPONSIBILITIES
  • + Support the
  • activation
  • and execution of retailer-specific
  • omnichannel
  • marketing campaigns. +
  • Coordinate
  • campaign timelines, deliverables, approvals, and launch requirements to ensure seamless execution. + Recap monthly campaign activations and
  • maintain campaign tracking documentation
  • . +
  • Collect
  • and
  • organize
  • post-campaign
  • reporting
  • from retailers, media partners, and internal teams +
  • Manage
  • monthly campaign recaps for your assigned retailers + Develop creative assets in
  • Canva
  • for select retailers and campaigns. +
  • Coordinate
  • with clients and internal stakeholders to obtain creative deliverables for campaign activations. + Ensure all creative materials align with retailer specifications. + Manage creative
  • deadlines
  • and communicate asset requirements to stakeholders. + Conduct
  • digital shelf assessments
  • to identify opportunities for content improvement, compliance, and
  • optimization
  • opportunities. + Provide
  • recommendations
  • to improve product detail pages with images and copy against retailer standards and best practices. + Support additional retail media projects as assigned.
  • QUALIFICATIONS
  • Education & Experience
  • + High School Diploma or GED required; bachelor's degree preferred. +
  • 5+ years of experience
  • in business, customer management, or a related field, with a
  • strong retail omnichannel marketing
  • . + Strong understanding of retail media networks. + Familiarity with
  • grocery, CPG, or retail marketing environments
  • . + Knowledge of
  • digital shelf optimization
  • and eCommerce content best practices + Learn quickly, adapt to change, and manage multiple projects. +
  • Strong retail consumer marketing strategy development
  • and execution experience
  • Physical Requirements
  • + •Travel•as needed + Lift and carry up to •25 lbs•+ Visual and auditory capabilities required for •effective•communication and analysis •\#DiscoverYourPath #RetailMedia #Marketing #DigitalStrategy•
ABOUT US
  • Acosta, and its subsidiaries, is an Equal Opportunity Employer
  • Job Category:
  • Wholesale
  • Position Type:
  • Full time
  • Business Unit:
  • Sales
  • Salary Range:
  • $55300.00 - $70000.00
  • Company:
  • Acosta Employee Holdco LLC
  • Req ID:
  • 38727