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Now viewing: Marketing Data Strategy Analyst
G
GeniusMesh
Marketing Data Strategy Analyst
Job Description
We are seeking a Marketing Strategy Analyst to support the growth and strategic direction of the Aftermarket business. This role focuses on data-driven strategy development, market analysis, performance evaluation, and insight generation to support business decision-making. Key Responsibilities Develop and execute marketing and growth strategies for the Aftermarket business. Analyze internal and external data to identify market opportunities, trends, and business performance insights. Translate complex data into actionable recommendations for leadership teams. Partner with commercial, product, and cross-functional teams to support strategic initiatives. Monitor marketing effectiveness and recommend optimization opportunities. Support customer engagements and represent the company at industry events and trade shows. Qualifications Strong analytical and strategic thinking skills. Experience in Aftermarket, Automotive, Commercial Vehicle, or OEM industries. Advanced Microsoft Excel proficiency; experience with BI/data visualization tools is preferred. Excellent communication, presentation, and stakeholder management skills. Ability to work independently in a fast-paced environment and manage multiple priorities.