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Marketing Analyst
Alvin, TX

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Alvin College

CRM Systems Specialist

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Job Description

SUMMARY Minimum Salary $63,493.34 Salary offer commensurate with education and related experience. This is a Full-Time opportunity that serves as the primary administrator and technical lead of the College's Customer Relationship Management (CRM) system.
APPLICATION STATUS
Your application status will be updated throughout the review process. If your application is still in progress, your application has not been reviewed by the hiring department Should a review of your application result in the intent to pursue your candidacy, you will be contacted by phone or email for an interview. Position Summary The CRM Systems Specialist serves as the College's CRM technical and functional expert, transforming business needs into effective systems, workflows, and data-driven solutions. Leads CRM administration, optimization, integrations, reporting, and user enablement to streamline operations, strengthen constituent engagement, and improve the student and employee experience.
ESSENTIAL DUTIES AND RESPONSIBILITIES
Administers and optimizes the CRM platform, including configuration, security, workflows, automation, user access, system updates, documentation, and vendor coordination. Partners with College departments to analyze business needs and design CRM solutions that improve workflows, operational efficiency, constituent engagement, and system adoption. Coordinates CRM integrations and data flows with the SIS/ERP and other enterprise platforms, working with technical staff to support testing, troubleshooting, and data integrity. Develops and maintains CRM reports, dashboards, analytics, forms, campaigns, communication templates, and automated processes. Maintains CRM data quality and supports institutional standards for data governance, security, privacy, access, and compliance. Serves as the primary CRM resource for user support, troubleshooting, training, onboarding, documentation, and communication of system enhancements. Participates in cross-functional initiatives and institutional planning related to CRM strategy, system improvements, technology investments, and continuous improvement. Performs other duties as assigned.
REQUIRED QUALIFICATIONS
Bachelor's degree in Business Administration, Information Technology, Computer Information Systems, Higher Education Administration, or a related field. A combination of related education and experience may be considered in lieu of the degree. Minimum of two (2) years of experience administering, configuring, or supporting a CRM platform, or working in business systems analysis, enterprise application support, or a closely related role Experience gathering business requirements and translating them into system configurations, workflows, or process improvements Experience developing and delivering end-user training, instructional documentation, or technology support resources Experience working with cross-functional teams and non-technical stakeholders to deliver technology-based solutions
PREFERRED QUALIFICATIONS
Experience supporting or coordinating system integrations, data exchanges, or API-based connections between enterprise platforms Experience in higher education, enrollment management, student services, advising, or a related institutional environment Experience with reporting tools, dashboards, or platform-native analytics Bilingual English/Spanish
PREFERRED TECHNICAL BACKGROUND
Experience administering or supporting Slate by Technolutions or a CRM in higher education designed to support recruitment, admissions, enrollment, advising, retention, alumni relations, development, or other constituent-engagement functions. Familiarity with Ellucian/Colleague or a higher education ERP/SIS and the data structures supporting student records, enrollment, financial aid, business operations, and institutional reporting. Experience with enterprise system integrations, including APIs, file-based data exchanges, middleware, ETL processes, and other automated data flows. Experience with CRM-native reporting, dashboards, campaign management, communication automation, and constituent-engagement tools. Familiarity with SQL or other data-query tools used for data validation, troubleshooting, and reporting support.
KNOWLEDGE, SKILLS, AND ABILITIES
Strong knowledge of CRM administration, configuration, workflow design, data management, reporting, and system integration concepts. Ability to analyze complex business processes, translate requirements into effective technical solutions, troubleshoot system issues, and communicate technical concepts to non-technical audiences. Strong training, documentation, organizational, problem-solving, and interpersonal skills with the ability to manage multiple priorities, collaborate across departments, exercise sound judgment, and protect confidential institutional data.
D isclaimer:
This job posting is intended to describe the general nature and level of work being performed and is not a complete list of all duties, responsibilities, or qualifications required for the position. A full job description will be provided to candidates selected for an interview. Alvin College is an equal opportunity institution and does not discriminate against anyone based on race, color, national origin, religion, age, disability, sex, or any other basis prohibited by law. Working knowledge of artificial intelligence (AI) tools and the ability to use them responsibly, ethically, and in compliance with organizational guidelines. Requires the provision of official transcripts and/or certifications within (30) days of hire. Applicants with academic credentials from non-U.S. accredited institutions are required to have their coursework evaluated in terms of U.S. "equivalency." Please refer to the NACES® website for further information. May require travel to our main campus in Alvin and/or to various offsite locations, including local high schools in Alvin, Danbury, Manvel and Pearland and to Texas Department of Criminal Justice facilities in Richmond, Rosharon or Lake Jackson. This position requires a criminal history and/or motor vehicle records check.

Benefits

  • Dental Insurance