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Marketing Assistant / Associate
Alexander City, AL

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Confidential

Product Marketing Associate

Entry-Level JobVerifiedNo experience needed

Job Description

Product Marketing Associate Job Description:
Product Development
  • Help lead product development process, new products funnel and stage gate the company.
  • Work with sourcing and key vendors on product voids and opportunity areas
  • Engage with sales teams on new product opportunities from dealers
  • Develop product development calendar and evolve launch cadence Marketing Management/Digital/Social
  • Lead evolution of digital properties including website, digital tools, social
  • Advance digital tools across all platforms and evolve printed materials to become digital: spec book digitization, visualization and configuration tools, budgeting tools
  • Serve as liaison between company and vendors.
  • Manage web portal for sales and lead communication platform for sales and dealer communications
  • Supervision of budget for marketing, product management
  • Supervision of budget and administration of regional marketing funds and dealer spiff programs Data/Analytical
  • Lead sales reporting
  • Provide ad hoc sales analysis - excel, PowerPoint proficiency
  • Work in company ERP system to extract requisite data
Experience Required:
    Education:
    BA required (Marketing major or related preferred)
    Skills Needed:
    • Highly collaborative, team player
    • Detail-oriented, strong program management skills
    • Self-starter
    • Resourceful, ability to manage budgets effectively
    • Ability to manage external agencies required
    • Strong communication skills
    Microsoft Office:
    Excel, Powerpoint, Word
    • Ease in working and learning online platforms: social media, outbound communications, etc.
    Pay:
    $60,000.00 - $70,000.00 per year
    Work Location:
    In person