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Now viewing: Marketing & E-Commerce Director
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Marketing & E-Commerce Director
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Job Description
1. Assist the GM in formulating and implementing sales plans and budgets. 2. Lead the US official website team, implement monthly promotion plans, monitor advertising ROI, and optimize strategies. 3. Maintain relationships with key channels (Amazon, Walmart, Beyond) and manage external PR crisis events. 4. Optimize product content and manuals for better customer experience and product ranking. 5. Organize product purchase meetings, forecast sales, and optimize product mix.