Find & Apply For Marketing Specialist Jobs in Waco, Texas

Position Summary:

Lochridge-Priest is a family owned and operated company that has served the Central Texas area for over 60 years. Offices in Waco, Temple, and Fort Worth with over 600 dedicated employees. At LPI, our strength lies in our people—Texans committed to excellence in every project. Be part of a company where your skills make a difference and your work builds communities. The Marketing Content Creator will serve as a primary visual storyteller for our commercial brands, capturing the people, projects, and experiences that represent our companies. This position will regularly travel to jobsites, company events, and other locations to produce authentic photo and video content. Working directly with the Director of Marketing, this role will be involved in both content production and broader marketing initiatives. Approximately two-thirds of the position will focus on video and photography, with the remaining time dedicated to social media, content coordination, brand support, and day-to-day marketing activities. Essential Duties and Responsibilities Plan, shoot, and edit short-form and long-form video content, including project highlights, employee and customer stories, recruiting content, company events, and other brand-focused initiatives. Conduct on-camera interviews with field employees, technicians, project managers, leadership, customers, and other stakeholders to develop engaging stories. Capture high-quality photography of projects, employees, events, and company activities. Organize and maintain the company's photo and video library to ensure digital assets are properly stored, labeled, and easily accessible. Draft social media captions and assist with scheduling and publishing content across company social media channels. Maintain consistent branding across marketing materials by following established guidelines for graphics, layouts, colors, fonts, photography, video, and messaging. Create and edit branded marketing assets using Adobe Creative Cloud, Canva, and other approved platforms. Assist with company newsletters and other internal and external communications. Coordinate routine marketing needs, including business cards, promotional items, company store orders, inventory, and vendor relationships. Collaborate with the Director of Marketing to support marketing campaigns, recruiting initiatives, company events, and other strategic priorities. Manage multiple content projects, production schedules, and deadlines with minimal supervision. Travel regularly to jobsites and company locations throughout Texas. Perform other duties as assigned. Required Qualifications 1-2 years of relevant experience in videography, digital media, content creation, social media, marketing, or a related field. Relevant education may be considered in combination with experience. Portfolio or demo reel demonstrating video content personally shot and edited by the applicant. Experience operating professional or prosumer camera equipment, including Sony FX and Alpha cameras, DJI Ronin gimbals, or comparable equipment. Working proficiency in Adobe Premiere Pro and After Effects. Experience shooting in S-Log or comparable log formats and color grading log footage. Demonstrated photography skills with a strong understanding of composition, lighting, framing, and visual storytelling. Strong understanding of pacing, storytelling, and audience engagement for digital content. Comfortable approaching and interviewing employees, customers, and other individuals on camera. Ability to independently manage multiple projects, priorities, and deadlines. Strong organizational skills and attention to detail. Valid Texas driver's license and a driving record that meets company requirements. Ability and willingness to travel regularly to jobsites and company locations throughout Texas. Ability and willingness to work in active construction environments, follow all jobsite safety requirements, wear required PPE, and work outdoors in varying weather conditions as needed. Preferred Qualifications Experience with Adobe Photoshop, Illustrator, and Canva. Experience planning, scheduling, and publishing social media content. Experience using AI-assisted tools to improve efficiency while maintaining brand quality, accuracy, and authentic human storytelling. FAA Part 107 Remote Pilot Certificate. Previous experience creating content for the construction, skilled trades, commercial service, or related industries. Physical Requirements Ability to regularly walk and stand for extended periods while working on active jobsites and at company events. Ability to safely carry and operate cameras, gimbals, tripods, lighting equipment, and other production equipment. Ability to navigate active construction environments, including stairs and uneven surfaces, while following applicable safety requirements. What We Offer Meaningful creative ownership with the opportunity to produce content that serves as the public face of multiple commercial brands. Direct collaboration with and mentorship from the Director of Marketing, with exposure to both content production and overall marketing strategy. Opportunities to build a diverse professional portfolio featuring major commercial projects, jobsites, company events, employees, and customer stories. Competitive benefits package including health and dental insurance, 401(k), and paid time off. How to Apply Submit your resume and a link to your portfolio or demo reel. The portfolio should include examples of video content you personally shot and edited. Applications submitted without a work sample will not be considered.

Note:

Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time.