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Marketing
Social Media Strategist / Specialist
Cupertino, CA
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Overview We are seeking a dynamic and enthusiastic Social Media Coordinator to elevate our brand presence across digital platforms. In this role, you will craft compelling content, manage social media campaigns, and analyze performance metrics to ensure our messaging resonates with target audiences. Your energy and creativity will drive engagement, foster community relationships, and support our overall marketing objectives. This paid position offers an exciting opportunity to shape our online voice while honing your skills in digital marketing and social media strategy. Duties Develop and implement innovative social media content marketing strategies across multiple platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok. Create engaging multimedia content including graphics, videos, photography, and written posts using tools like Adobe Creative Suite (Photoshop, Illustrator) and media editing tools. Monitor social media channels through social listening tools and respond promptly to comments, messages, and inquiries to foster positive community relationships. Utilize social media management applications like Hootsuite and Buffer to schedule posts, track engagement, and optimize content delivery timing. Analyze social media analytics and marketing online analytics to assess campaign performance; prepare reports on media performance analytics and digital marketing performance monitoring. Conduct keyword research for SEO purposes to enhance content visibility; incorporate relevant hashtags and keywords into posts for increased reach. Coordinate with public relations teams to align messaging strategies; assist in managing branding initiatives across digital platforms. Qualifications Proven experience in social media management, content creation, graphic design, and media editing. Proficiency with Adobe Creative Suite (Photoshop, Illustrator), Adobe Creative Cloud applications, and media editing tools. Familiarity with social listening platforms like Hootsuite or Buffer for scheduling and monitoring campaigns. Strong understanding of social media platforms' algorithms, advertising options such as Facebook Advertising, and web analytics tools like Google Analytics. Excellent content writing skills with an eye for proofreading and brand consistency. Knowledge of SEO best practices, keyword research techniques, and digital marketing analytics. Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment. Join us as a Social Media Coordinator to unleash your creativity in a vibrant environment where your ideas make a real impact! We value energetic professionals eager to grow their expertise in social media marketing while contributing to our brand's success through innovative digital storytelling.
Pay:
$20.00 - $30.00 per hour Expected hours: 8.0 per week