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Social Media Strategist / Specialist
McMinnville, OR

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New Energy Works of Rochester Inc

Social Media & Marketing Specialist

Job Description

Social Media and Marketing Specialist Location:
Hybrid (McMinnville, OR and Remote)
Company:
Pioneer Millworks Reports To:
Marketing Director FLSA Status:
Exempt Worker Category:
Full-Time Summary Pioneer Millworks seeks a Social Media and Marketing Specialist to bring more consistency, discipline, and creativity to our marketing execution. This role is ideal for someone who is organized, visually minded, detail-oriented, and strong in day-to-day follow-through. As we continue refining our brand and website experience, this role will help bring that work to life through organized content execution, social media support, and strong marketing coordination. This person will play a central role in planning and executing PMW's social media and content calendar, helping tell the story of our products, projects, people, and values in a way that feels polished, credible, and human. The role includes content coordination, social media management, content gathering, communication support, marketing operations, and launch support. This is a hybrid position with three days per week in our McMinnville office and a flexible, shared workspace arrangement. About Pioneer Millworks Pioneer Millworks manufactures and sells sustainable and reclaimed wood products, including flooring, paneling, siding, and related materials. We serve architects, interior designers, builders, developers, homeowners, and select commercial and hospitality audiences. Our brand is built on craftsmanship, sustainability with proof, expertise in reclaimed and sustainable wood, American manufacturing, employee ownership, and the belief that materials should have both substance and story. We aim to be a thoughtful, premium, values-driven material partner. What You'll Do Social media and content calendar execution Own the day-to-day implementation of PMW's social media and content calendar Schedule and publish content through HubSpot and other relevant platforms Maintain a steady, organized cadence of posts across channels Coordinate content themes, deadlines, approvals, and posting schedules Ensure content aligns with current campaigns, product priorities, launches, and seasonal initiatives Content gathering and visual storytelling Photograph products, people, processes, and in-house moments when needed Gather and organize project imagery from internal teams, customers, partners, photographers, and other external sources Maintain an organized library of usable content assets Identify content opportunities from projects, launches, events, customer stories, and product highlights Support basic caption writing, content packaging, and post preparation Community management and communication support Monitor incoming social media messages and comments Respond when appropriate and triage inquiries to the right internal team members Help ensure timely, thoughtful communication with customers, partners, and prospects Flag trends, recurring questions, and issues that need internal attention Marketing coordination and execution support Assist with email production, content preparation, and campaign coordination Support CMS entry and website content updates Help with event preparation, logistics, and follow-through Support product launch execution, including internal coordination and asset readiness Assist with marketing project coordination, timelines, checklists, and task follow-up Help keep marketing materials and content organized, accurate, and up to date What Success Looks Like PMW has a more consistent and organized social media presence Content is scheduled on time and reflects the quality of the brand Visual assets are better gathered, labeled, and used Social inquiries are monitored and handled professionally Marketing projects, launches, and events run with better coordination The team has stronger executional support across content, email, CMS, and launch logistics Qualifications 2 to 4 years of experience in social media, content marketing, or marketing coordination Experience managing or implementing a social media calendar for a brand or business Experience scheduling posts and managing workflows in HubSpot or similar platforms Strong written and verbal communication skills Excellent organization and follow-through Strong attention to detail Comfortable coordinating across multiple projects and deadlines Ability to gather, organize, and work with visual content Confidence working independently while also collaborating across teams Experience with content management systems and basic website updates preferred Experience supporting email marketing, launches, or events preferred Photography or content capture experience a plus Experience in interiors, architecture, building products, design, manufacturing, or a related industry a plus Traits We're Looking For Creative, but practical Organized and dependable Strong communicator Good judgment Detail-oriented Resourceful and proactive Comfortable balancing structure with changing priorities Able to represent the brand professionally and warmly Work Location and Schedule This is a hybrid role with three in-office days per week in McMinnville. The in-person component is important for collaboration, content gathering, and coordination with internal teams. Due to current office capacity, this role will operate in a flexible, shared workspace. Why This Role Matters PMW has distinctive products, a compelling story, and a clear set of values. This role will help us show up with greater consistency, clarity, and professionalism across social media and marketing channels. The right person will help turn strong raw material into more disciplined, effective brand communication. Benefits 70% company-paid medical. 401k matching. PTO, paid holidays, and sick time. Flexible schedule. Dental, vision, and more. New Energy Works is a 100% employee-owned company. Through our Employee Stock Ownership Plan (ESOP), employees receive ownership shares over time, allowing them to build meaningful long-term wealth while contributing to the success of the company. When the company succeeds, our employee-owners benefit directly.
More about us:
We actively seek to build an inclusive and diverse workplace where people from all walks of life are welcomed. We are an equal opportunity employer. New Energy Works operates on the triple bottom line philosophy, putting equal emphasis on people, planet, and profit. We've been designing and crafting custom homes and fine woodworking from our shops in New York and Oregon for 30+ years with our 150+ craftspeople, carpenters, designers, dreamers, and community members. If you think you're a good fit, please apply today. We look forward to learning more about you.