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Now viewing: Social Media Coordinator
SM
Swiss Management
Social Media Coordinator
Job Description
Overview We are seeking a dynamic and energetic Social Media Coordinator to elevate our brand presence across digital platforms. In this role, you will craft compelling content, manage multiple social media channels, and analyze performance metrics to drive engagement and growth. Your passion for digital marketing and storytelling will help us connect authentically with our audience, build brand loyalty, and enhance our online visibility. This paid position offers an exciting opportunity to be at the forefront of innovative social media strategies within a vibrant team environment. Duties Develop and implement comprehensive social media content marketing strategies tailored to various platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok. Create engaging multimedia content including graphics, videos, photography, and written posts using tools like Adobe Creative Suite (Photoshop, Illustrator) and media editing tools. Monitor social media channels daily using management tools like Hootsuite and Buffer to schedule posts, respond to comments, and foster community engagement. Conduct social listening to gather insights on audience preferences, trending topics, and brand reputation across social media platforms. Analyze social media performance data utilizing Google Analytics and marketing analytics tools to measure campaign effectiveness and optimize future content. Manage paid advertising campaigns on Facebook Advertising and other platforms to increase reach and conversions. Collaborate with public relations teams to ensure consistent branding and messaging across all digital channels while maintaining relationship management with influencers and partners. Requirements Proven experience in social media management, content creation, and digital marketing performance monitoring. Proficiency with social media platforms' native tools as well as third-party management applications such as Hootsuite or Buffer. Strong graphic design skills using Adobe Photoshop, Adobe Illustrator, and other media editing tools; video editing experience is a plus. Knowledge of SEO principles, keyword research, web analytics (Google Analytics), and marketing online analytics to enhance content visibility. Excellent written communication skills with an eye for proofreading and content writing that aligns with branding standards. Ability to analyze social media analytics data to inform strategy adjustments effectively. Familiarity with social listening techniques, public relations practices, branding strategies, and relationship management in a digital context. A proactive mindset with the ability to multitask in a fast-paced environment while maintaining attention to detail in all deliverables. Join us as a Social Media Coordinator if you're passionate about crafting compelling stories that resonate online! Bring your creativity, analytical skills, and enthusiasm for digital marketing performance monitoring to help us grow our vibrant community across all social media platforms!