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Advertising Sales Representative
Cohoes, NY

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Coldwell Banker Prime Properties

Marketing & Communications Coordinator

Job Description

Marketing & Communications Coordinator Coldwell Banker Prime Properties - 4.2 Cohoes, NY Job Details Full-time $20 - $25 an hour 6 hours ago Benefits Health insurance Dental insurance 401(k) Flexible spending account Paid time off Vision insurance 401(k) matching Qualifications Website management Canva Attention to detail Marketing analytics Digital design Time management Full Job Description Job description: The Marketing & Communications Coordinator is responsible for supporting and executing company-wide marketing, communications, and social media initiatives. This role serves as a key liaison between internal teams, agents, vendors, and external partners, ensuring consistent brand messaging across all platforms. The ideal candidate is highly organized, creative, detail-oriented, and comfortable managing multiple projects in a fast-paced environment. Key Responsibilities Communications & Content Management Coordinate and distribute company-wide communications, including weekly and monthly email campaigns, marketing updates, and internal announcements. Work with external vendors and partners to manage projects and communicate company initiatives. Collaborate with subject matter experts to develop and coordinate monthly sales meeting presentations. Manage company Google Business Profiles, including posting updates, monitoring activity, and responding to reviews. Coordinate and distribute agent listing communications and promotional materials to external audiences. Write and edit marketing copy for advertising campaigns, social media, email marketing, and promotional materials. Social Media Management Manage and maintain all company social media accounts. Coordinate and schedule listing promotions and company announcements. Develop creative content ideas, including videos, trends, campaigns, and engagement initiatives. Utilize Meta Business Suite and other social media management platforms to schedule, monitor, and analyze content performance. Create, manage, and optimize paid advertising campaigns through Meta Ads, Adwerx, and other digital advertising platforms. Marketing Asset Development Coordinate the creation and distribution of monthly marketing assets from concept through completion. Design social media graphics and marketing materials using established brand standards. Maintain and update company websites with current content, listings, and marketing resources. Present monthly marketing updates, resources, and campaigns to agents and administrative staff. Design & Marketing Support Assist the Graphic Designer with templated marketing projects and production work. Provide marketing support to agents and external clients as needed. Qualifications 2-3 years of experience in marketing, communications, or a related field (real estate industry experience preferred). Proficiency in Canva is required. Familiarity with CRM platforms, social media management tools, and digital marketing systems. Experience with SEO management. Knowledge of social media analytics and performance reporting. Strong written, verbal, editing, and proofreading skills. Exceptional organizational and time-management abilities. Detail-oriented with the ability to manage multiple projects simultaneously. Comfortable working independently and collaboratively in a fast-paced environment. Knowledge of real estate marketing and agent support is preferred. Professional experience working with external clients, vendors, and partners.
Pay:
$20.00 - $25.00 per hour Expected hours: 40.0 per week
Benefits:
401(k) 401(k) matching Dental insurance Flexible spending account Health insurance Paid time off Vision insurance
Work Location:
Hybrid remote in Cohoes, NY 12047

Benefits

  • Paid Time Off (PTO)
  • 401(k) Plans
  • Health Insurance
  • Dental Insurance