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Business Intelligence Analyst
Hanover, NJ

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Robert Half

Senior Analyst, Business Intelligence

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Job Description

We are seeking a Senior Analyst who can take complex, raw datasets and deliver clear, actionable answers to business-critical questions. In this role, you will work with large, messy data environments, design the logic and models powering trend analysis and forecasting, and translate findings into strategic recommendations for client stakeholders.

Joining a agile, senior intelligence team, you will take the lead on analytical operations and onboarding for new clients.
What You Will DoData Onboarding & PreparationIngest Client Data:
Ingest multi-source datasets (CRM, transactions, enrollment, web, media, and third-party files), assess data hygiene, and define analytical parameters and limitations.
Data Wrangling:
Clean, join, and structure large datasets (millions of records) into robust analytical tables.
Automation:
Build repeatable data pipelines and logic to streamline recurring monthly analyses.
Analysis & ModelingPerformance Analysis:
Evaluate business and marketing trends to uncover key drivers, business impacts, and progress toward client goals.
Predictive Analytics:
Build forecasting and predictive models (e.g., regression, time series, propensity, LTV) to project outcomes and quantify strategic opportunities.
Customer & Campaign Insights:
Conduct audience segmentation, cohort analysis, retention studies, and multi-channel performance evaluations.
Experimentation & Testing:
Design measurement frameworks for campaigns and A/B tests, ensuring robust control groups and incrementality measurement.
Insight & StorytellingActionable Reporting:
Translate findings into executive-ready narratives that lead with key takeaways, backed by data evidence and clear next steps.
Stakeholder Presentation:
Present findings directly to executive client stakeholders and internal cross-functional teams (account, media, creative).
Reporting Integration:
Collaborate with dashboard and automation leads to integrate recurring key metrics into automated reporting suites.