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Senior Marketing Technology Specialist
Job Description
Senior Marketing Technology Specialist
Location
: Alameda, CA
Experience
: 6
- 14 Years
Apply By
: 8th December 2026
Job Description
Must Have Technical/Functional Skills - 4-7 years of experience working with Salesforce Marketing Cloud, CRM platforms. Experience
supporting campaign execution, platform optimization, integrations, and reporting is required. - Strong working knowledge of Sales Cloud and how it integrates with Marketing Cloud (data
synchronization and shared data models). - Strong functional and technical understanding of Salesforce Marketing Cloud, including data
management, journeys, audience segmentation, and reporting capabilities. - Experience designing subscriber/contact data structures, preference centers, and consent/opt-out
management. - Ability to review technical estimates and implementation approaches and identify potential risks,
dependencies, and opportunities. - Experience supporting campaign reporting and performance measurement, with the ability to
facilitate consistent, accurate performance measurement (familiarity with BI/reporting tools such as
Tableau is a plus). - Strong project coordination and stakeholder management skills with experience working across
Marketing, IT, Compliance, and external vendors. - Experience working within regulated environments and supporting compliance, privacy, and
governance requirements (e.g., HIPAA/PHI, consent, CAN-SPAM/CASL, data retention). - Excellent communication skills, with the ability to translate technical concepts for non-technical
stakeholders and lead operationally when needed.
Roles & Responsibilities
Technical oversight & guidance - Support the design and evolution of marketing technology solutions across Salesforce Marketing
Cloud and Sales Cloud. - Provide functional and technical expertise to internal teams and agency partners.
- Review solution designs, configurations, integrations, and campaign implementations.
- Support evaluation of agency proposals, estimates, and implementation approaches.
- Support development and documentation of integration and data-flow standards.
- Support campaign reporting strategy and consistent performance measurement.
Management & coordination - Support coordination across internal teams and external agencies.
- Partner with agency and vendor teams to coordinate deliverables.
- Partner with Marketing Operations Specialist and leadership team to resolve complex issues.
- Coordinate with IT on integrations, security reviews, change management, and releases.
- Facilitate communication between technical and non-technical stakeholders.
- Serve as a dependable resource for the Marketing Operations team.
Governance & compliance - Support adherence to data governance and compliance requirements including PHI/PII handling,
consent and opt-out management, data minimization, access controls, and audit-ready
documentation. - Maintain solution documentation, design standards, and decision records so the platform is
supportable and audit read
Salary Range:
$120,000
- 130,000 a year
TCS Employee Benefits Summary:
Discretionary Annual Incentive.
Comprehensive Medical Coverage:
Medical & Health, Dental & Vision, Disability Planning & Insurance, Pet Insurance Plans.
Family Support:
Maternal & Parental Leaves.
Insurance Options:
Auto & Home Insurance, Identity Theft Protection.
Convenience & Professional Growth:
Commuter Benefits & Certification & amp; Training Reimbursement.
Time Off:
Vacation, Time Off, Sick Leave & Holidays.
Legal & Financial Assistance:
Legal Assistance, 401K Plan, Performance Bonus, College Fund, Student Loan Refinancing.
#LI-SP1
Location
Alameda, CA
Function
TECHNOLOGY
Role
Functional Consultant
ID
435644
Skills
Tableau | Salesforce(SFDC)
Salary Range
$120,000
- $130,000
Desired Candidate Profile
Qualifications
BACHELOR OF COMPUTER
SCIENCE
Benefits
- Sick Leave
- 401(k) Plans
- Bonuses/Stipends
- Health Insurance