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Job description: Web Design Position Summary United Specialists, MSO is seeking a creative, highly motivated, and detail-oriented Medical Clinic Marketing & Web Design Specialist to support the growth of multiple healthcare organizations throughout Southern California. This position is responsible for developing and maintaining websites, managing digital marketing campaigns, optimizing online visibility, and enhancing the overall patient experience through strategic branding and digital communications. The ideal candidate is experienced in healthcare marketing, website management, SEO/SEM, Google Business Profile optimization, and social media marketing. This individual will work closely with physicians, administrators, and leadership to strengthen each organization's online presence while driving patient engagement and practice growth. Primary Responsibilities Website Management Design, maintain, and optimize company websites. Update provider biographies, locations, services, and announcements. Improve website usability, navigation, and patient experience. Monitor website performance and recommend improvements. Coordinate with third-party web developers and hosting providers when necessary. Ensure websites remain secure, current, and mobile responsive. Search Engine Optimization (SEO) Improve organic search rankings across all company websites. Conduct keyword research for orthopedic, pain management, podiatry, primary care, and specialty medical services. Optimize page content, metadata, and local search performance. Monitor SEO analytics and recommend improvements. Develop backlink and local search strategies. Search Engine Marketing (SEM) Manage Google Ads campaigns. Monitor advertising budgets and campaign performance. Improve conversion rates through ongoing optimization. Develop landing pages for marketing campaigns. Generate monthly performance reports. Google Business Profile Management Manage and optimize Google Business Profiles for multiple provider locations. Respond to patient reviews professionally. Develop strategies to increase positive patient reviews. Maintain accurate hours, services, provider information, and photos. Monitor local search performance and insights. Digital Marketing Develop monthly marketing campaigns. Create promotional materials for providers and service lines. Coordinate seasonal marketing initiatives. Support patient education campaigns. Monitor campaign effectiveness. Graphic Design Create brochures, flyers, rack cards, digital advertisements, newsletters, and presentations. Design promotional materials for community outreach events. Maintain brand standards across all organizations. Reputation Management Monitor online reviews. Assist with patient satisfaction initiatives. Coordinate online reputation improvement strategies. Track provider review growth and patient feedback. Analytics & Reporting Monitor website traffic. Analyze patient engagement. Generate monthly marketing reports. Track SEO rankings and campaign performance. Present recommendations for continuous improvement. Qualifications Associate's or Bachelor's degree in Marketing, Graphic Design, Communications, Digital Media, Business, or a related field preferred. Experience with healthcare marketing preferred. Experience managing WordPress or similar CMS platforms. Knowledge of SEO and SEM best practices. Experience managing Google Business Profiles. Experience with Google Analytics and Google Search Console. Experience with Adobe Creative Suite, Canva, or similar design software. Strong written and verbal communication skills. Excellent organizational and project management abilities. Ability to manage multiple projects simultaneously. Strong attention to detail. Self-motivated with the ability to work independently. Preferred Skills HTML and CSS knowledge. Basic JavaScript knowledge. Photography and videography experience. Email marketing experience. Marketing automation experience. Healthcare branding experience. Knowledge of HIPAA as it relates to marketing and patient privacy. Experience with CRM systems. Experience with social media advertising. Performance Expectations Success in this role will be measured by: Growth in website traffic. Improvement in search engine rankings. Increased Google reviews for providers. Increased patient engagement. Improved online conversion rates. Timely website updates. Successful execution of marketing campaigns. Consistent branding across all organizations. Why Join United Specialists, MSO? United Specialists, MSO provides administrative and business support services to leading physician practices and ambulatory surgery centers throughout California. This position offers the opportunity to work alongside healthcare leaders while helping grow innovative medical organizations through strategic marketing, digital engagement, and creative design. If you are passionate about healthcare marketing, web design, and helping organizations grow through innovative digital strategies, we encourage you to apply.

Pay:

$28.00 - $33.00 per hour

Benefits:

401(k) 401(k) matching Dental insurance Flexible schedule Health insurance Paid time off Vision insurance

Work Location:

In person