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DraftKings
Senior Associate, Digital Casino Partnerships
Career Insights for Strategic Planner / Analyst
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What they do
A Strategic Planner or Strategic Analyst is responsible for identifying the needs of their business and developing plans to determine the direction it should take to succeed. These analysts are employed in a variety of fields, though they are typically found in IT, finance, banking, business operations fields.
$141,486 / year median in New York
+3% projected growth
Job Description
At DraftKings, AI is becoming an integral part of both our present and future, powering how work gets done today, guiding smarter decisions, and sparking bold ideas. It's transforming how we enhance customer experiences, streamline operations, and unlock new possibilities. Our teams are energized by innovation and readily embrace emerging technology. We're not waiting for the future to arrive. We're shaping it, one bold step at a time. To those who see AI as a driver of progress, come build the future together. The Crown Is Yours As a Senior Associate, Digital Casino Partnerships, you'll help shape how DraftKings engages casino players through some of our most impactful digital partnerships. You'll own the day-to-day management of a portfolio of high-profile media partners, creators, and emerging platforms, helping bring innovative marketing activations to life while driving measurable business results. Working across Marketing, Analytics, Legal, and Business Development, you'll play a key role in identifying new opportunities, strengthening strategic relationships, and evolving how we activate partnerships as our business continues to grow. What you'll do as a Senior Associate, Digital Casino Partnerships Own the day-to-day management of DraftKings' portfolio of casino-focused digital partnerships, serving as the primary relationship manager for existing and future strategic partners. Execute partnership deliverables from planning through launch, ensuring contractual commitments are fulfilled compliantly, align with DraftKings creative standards, and maximize performance. Build trusted relationships with external partners by leading ongoing communication, campaign planning, performance reviews, and issue resolution. Collaborate with the Casino Integrated Marketing Team and cross-functional partners, including Social, Paid Media, Legal, Analytics, and Business Development, to deliver integrated partnership activations that support business priorities. Identify opportunities to strengthen existing partnerships by developing innovative activations that authentically engage casino audiences, unlock additional strategic value, and support business growth. Manage partnership budgets through weekly spend tracking, forecasting, reconciliation, and monthly financial reporting. Analyze partnership performance alongside the Analytics Team, using data and business insights to optimize campaigns and improve return on investment. Leverage AI and emerging technologies to improve partnership workflows, measurement, reporting, and operational efficiency across the Digital Partnerships Team. What you'll bring A Bachelor's Degree in Marketing, Communications, Business, Management, or a related field with at least 2 years of experience in partnership marketing, casino or gaming marketing, business development, media partnerships, talent partnerships, or a related field. Experience managing external partnerships with media companies, publishers, creators, brands, or other high-profile organizations. Proven ability to lead cross-functional initiatives while balancing multiple stakeholders, competing priorities, and evolving business needs. Strong relationship management skills with the ability to build credibility and influence both internal teams and external partners. Excellent project management and organizational skills with exceptional attention to detail. Experience managing partnership budgets, forecasts, and financial reporting. An analytical mindset with experience using performance data to evaluate campaigns and identify optimization opportunities. Strong written and verbal communication skills, along with a passion for casino entertainment, digital media, content partnerships, and emerging consumer engagement trends. #LI-MZ1 Join Our Team We're a publicly traded (