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Category Manager
Job
Sedano's
Hialeah, FL (In Person)
Full-Time
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81
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Job Description
Overview The Category Manager is responsible for developing and executing end-to-end category strategies across assigned grocery product lines. This role serves as the key business owner for their categories, driving profitable growth through data-driven insights, strong vendor partnerships, and a deep understanding of shopper behavior. The ideal candidate brings proven grocery retail or CPG experience and excels at translating market intelligence into actionable, results-oriented plans. Responsibilities Category Strategy & Planning Develop and own multi-year category business plans aligned with overall merchandising strategy and financial objectives Define category roles, segmentation, and performance targets in partnership with senior leadership Conduct regular category reviews and present findings and recommendations to cross-functional stakeholders Assortment & Space Management Optimize SKU assortment to drive sales, margin, and shopper satisfaction using Nielsen, IRI, or Circana data Manage planogram development and space allocation in collaboration with Space Planning teams Lead new item evaluations, line reviews, and seasonal reset planning Vendor & Supplier Management Negotiate pricing, trade terms, promotional programs, and annual vendor agreements Serve as primary point of contact for vendor partners; conduct joint business planning (JBP) sessions Manage vendor performance scorecards and hold partners accountable to agreed commitments Pricing & Promotions Set and maintain everyday pricing strategies that balance competitiveness with margin goals Build and manage promotional calendars, evaluating ROI and optimizing trade spend effectiveness Partner with Marketing to develop compelling shopper-facing promotions and in-store activations Analytics & Insights Analyze POS, loyalty, and syndicated data to identify category trends, gaps, and opportunities Monitor competitive landscape, pricing, and assortment shifts; translate findings into actionable strategies Track and report category KPIs including sales, gross margin, inventory turns, and market share Qualifications Required 5+ years of experience in category management, merchandising, or buying within grocery retail or CPG Demonstrated proficiency with syndicated data platforms (Nielsen / Circana / IRI) and POS analytics tools Proven track record of delivering category sales and margin growth in a retail or wholesale environment Strong negotiation skills with experience managing supplier relationships and trade funding Proficiency in Microsoft Excel and/or category management software (e.g., JDA, Blue Yonder, Apollo) Excellent communication and presentation skills; ability to influence at all levels of the organization Bachelor's degree in Business, Marketing, Supply Chain, or a related field Preferred Experience with private label / own-brand development within a grocery category Familiarity with loyalty and shopper marketing programs (e.g., 84.51°, Dunnhumby) Knowledge of CPFR (Collaborative Planning, Forecasting & Replenishment) practices Experience in a direct-to-consumer or omnichannel grocery environment MBA or equivalent advanced degree