The Role Own go-to-market operations for a product line or segment, translating product, pricing, legal, and stakeholder inputs into executable field processes. Responsibilities include customer segmentation, eligibility analysis, contract dashboard management, playbook and tool development, launch adoption tracking, performance analysis, and risk identification. The role partners closely with Product, Legal, Pricing, Rev Ops, Sales, Client Success, and Analytics to drive strategic initiatives from rollout through adoption. Summary Generated by Built In At Affirm, we exist for the moments that matter—giving people a clear, predictable way to pay over time, with no hidden fees, no surprises, and no tradeoffs on what matters most. About the Revenue team The Revenue team drives Affirm's top-line growth through strategic partnerships, growth initiatives, and go-to-market execution. We acquire, retain, and expand merchant relationships across eCommerce, in-store, telesales, and the Affirm app. The team leads onboarding, relationship management, and performance optimization to help partners succeed. We deliver value-added solutions, drive adoption, and support long-term business growth by connecting merchants and consumers through Affirm's products. About the Role GTM Strategy & Operations takes product and pricing initiatives and creates commercially viable, operationally sound go-to-market motions. We partner with Product, Product Marketing, Legal, Rev Ops, and Pricing to design rollout groups, coordinate implementation, and equip the field — CSMs, AEs, and TAMs — with the processes they need to create world-class go-to-market. As an individual contributor, the Lead owns the go-to-market operations for a specific product line or segment end to end. You're handed the objective and you decide how to execute: building the target lists, assigning appropriate account actions, segmenting customers by contractual and pricing eligibility, and tracking adoption. You turn high-level product and pricing inputs into a plan a rep can actually execute. What You'll Do Own go-to-market operations for field teams executing on strategic initiatives — segmenting potential customers and managing the legal and pricing operations. Turn inputs from cross-functional stakeholders like Product, Legal, Risk, and Pricing into an executable process. Manage Affirm's first-in-class AI contract dashboard for field teams to understand legal and pricing eligibility for product initiatives. Build and maintain the tools and playbooks the field needs for strategic initiatives, including contract renewal planning, pricing standardization, and new product GTM. Fluently navigate different perspectives on the same launch — the exec "why it matters," the customer value proposition, and the field-facing analysis. Sit close to the field, and turn what you hear into recommendations for cross-functional teams. Analyze performance data to find where a launch is stalling, and flag risks early. What We Look For 6+ years of experience in business operations, revenue or sales operations, ideally in FinTech, SaaS, or another high-growth environment. A track record of owning a go-to-market motion or customer-facing initiative end to end, rollout through adoption, within a defined scope. You've been handed vague "go make this work" instructions, then built a solution that resonated with stakeholders and customers. Experience working cross-functionally with Product, PMM, Client Success, Sales, Analytics, Legal, or Pricing. Comfort translating product and pricing strategy into practical, field-ready execution.

Solid analytical instincts:

you use adoption and performance data to decide what to do next, not just to report what happened. Clear, action-oriented writing and speaking. You do your best work in ambiguity and move fast without waiting to be told the approach. Familiarity with merchant, payments, or SaaS sales motions is a must-have. Experience using SQL to query, manipulate, and analyze data to support business insights and decision-making. Demonstrated experience leveraging AI tools to improve workflows, automate processes, and drive efficiency, with an understanding of how to apply and validate AI-generated outputs. Pay Grade - K Equity Grade - 6 Employees new to Affirm typically come in at the start of the pay range . Affirm focuses on providing a simple and transparent pay structure which is based on a variety of factors, including location, experience and job-related skills. Base pay is part of a total compensation package that may include equity rewards, monthly stipends for health, wellness and tech spending, and benefits (including 100% subsidized medical coverage, dental and vision for you and your dependents.) USA base pay range (CA, WA, NY, NJ, CT) per year: $145,000 - $205,000 USA base pay range (all other U.S. states) per year: $128,000 - $188,000 Please note that visa sponsorship is not available for this position. #LI-Remote Remote-first with flexibility built in Affirm is proud to be a remote-first company. Most roles can be done from almost anywhere within the country of employment. Some positions may occasionally require in-person work at an Affirm office, and a few are office-based due to the nature of the work. All new hires will be invited to attend an in-person onboarding experience. Benefits designed for you Our benefits reflect our commitment to care, transparency, and flexibility.

Here are a few highlights:

Health coverage at no cost: We cover 100% of premiums for employees and their dependents.

Spending stipends:

Monthly stipends support your tech setup, and the ability to choose health and wellness options that are right for you.

Time off to recharge:

Flexible time off and generous holiday calendars help you rest when you need to. Own a piece of what you build: Our employee stock purchase plan (ESPP) lets you buy Affirm stock at a discount. We're committed to providing an inclusive interview process, including accommodations for candidates with disabilities. If you need support, we're happy to help. For positions based in

San Francisco or Los Angeles:

Affirm considers qualified applicants with arrest and conviction records, as required by law. By clicking "Submit Application," you acknowledge that you have read Affirm's Global Candidate Privacy Notice and consent to the use of your personal information as described. Read Full Description Skills Required 6+ years of experience in business operations, revenue operations, or sales operations Experience in FinTech, SaaS, or another high-growth environment Track record owning a go-to-market motion or customer-facing initiative end to end, from rollout through adoption Cross-functional experience with Product, Product Marketing, Client Success, Sales, Analytics, Legal, or Pricing Ability to translate product and pricing strategy into practical, field-ready execution Strong analytical skills using adoption and performance data for decision-making Clear, action-oriented written and verbal communication skills Ability to work effectively in ambiguous, fast-moving environments Familiarity with merchant, payments, or SaaS sales motions Experience using SQL to query, manipulate, and analyze data Experience leveraging AI tools to improve workflows, automate processes, and drive efficiency Understanding of how to apply and validate AI-generated outputs What the Team is Saying Nupur Senior Director, Product Management I joined the company in 2014, and I was lucky to be an early employee and see the company grow through so many different stages. It's just unreal when you have a job that actually makes a difference in the world. Nupur Senior Director, Product Management I joined the company in 2014, and I was lucky to be an early employee and see the company grow through so many different stages. It's just unreal when you have a job that actually makes a difference in the world. Jerry Manager, Machine Learning Engineering I'm really aligned to the mission of Affirm because I experienced a lot of issues that Affirm was built for, to fix for…we build machine learning models to help our customers' financial journey, to improve their financial lives. Adam Senior Technical Sourcer People Come First, is a core value shown everyday in the products we create and the teams creating them. Who you work with and what you work for makes all the difference. I'm proud to be part of Affirm's journey as we look to grow the future of finance. Max Levchin CEO Financial Services is an industry that is literally the single largest industry in the world, and yet, a rough estimate 99% of people working in it aren't very proud of what they do. I think Affirm is distinguished in a sense that all of us here are very proud of not just what we do but how we do it. Affirm We believe great talent isn't tied to one location. You'll have the flexibility to work from wherever you do your best, with the tools and support to thrive from anywhere. Affirm We invest in our Affirmers' futures through comprehensive skill and leadership development programs, professional coaching, and internal mentorship opportunities. Whether you are an individual contributor or a seasoned leader, we want to see you succeed. Affirm We understand the importance of holistic well-being. Affirm provides comprehensive benefits, including medical, dental, and vision insurance, robust mental health support programs, and generous time off. We also support growing families with competitive parental leave benefits and provide support for family journeys. Becca Maldonado Executive Assistant The remote first culture here has just really offered me the chance to really create balance in my life. Elan Rice Operations Risk Specialist My first real mentor was my first boss. When I joined Affirm when Black@, the Black employee resource group, was founded, she made it a point to say we're always going to protect that time for you to go to that meeting. She was essentially signaling to me that "It's important to me that you find community." Kellee Van Horn VP Revenue Operations Analytics & New Markets Affirm's company culture is energetic, lots of very smart people, highly collaborative. People that thrive the most here are the people that run at the problem. Kellee Van Horn VP Revenue Operations Analytics & New Markets There have been several leaders who have invested in me, who've coached me, who've given me feedback to make me better. I am successful at Affirm because there are people that are invested in me being successful. Matt Banach Director, Engineering Everyone here has really strong ownership over what they're responsible for and a bias for action. That sort of culture is refreshing but also invigorating. Matt Banach Director, Engineering The most important thing I do is help identify people who are eager and want to grow and give them my time—the feedback, the coaching, the mentorship. Jiarui Xu Staff Machine Learning Engineer My favorite part of the Hackathon is to be able to talk to people from different teams and hearing what they want to build and get inspirations from each other. Parsa Tajik Software Engineer The things that I've learned throughout the hackathon process has been you know just like building things super fast and working better with the teammates. Since I'm new, it's been great to just learn more about the people that I'm working with. Josh Hicks Software Engineer It was great getting to be a part of such an amazing company. My team is amazing, and it felt fantastic getting to contribute to a project with such a huge impact. Affirm Compensation & Benefits Highlights Healthcare Strength — Health insurance is described as comprehensive, with fully paid medical, dental, and vision premiums and low copays in some plans. Mental-health programs are explicitly included as part of the global benefits offering. Parental & Family Support — Parental leave is presented as 18 weeks for birth and non-birth parents with a 4-week full-pay return-to-work transition. Family-forming support such as fertility, egg freezing, adoption assistance, and a dedicated spending wallet is also offered. Leave & Time Off Breadth — Time off includes flexible or unlimited PTO and sick time for many roles. The package also features 20 company-wide paid Away Days that add collective rest to the standard leave mix. Learn more about Affirm's Compensation & Benefits → Affirm Insights What's It Like to Work at Affirm? Affirm Culture & Values Affirm Career Growth & Development What's the Work-Life Balance Like at Affirm? Affirm Leadership & Management Affirm Company Growth, Stability & Outlook View all jobs at Affirm View Affirm Profile Report Job