Job Title:

Nursing Home Marketer Location:

Belle Harbour, NY Compensation:

$100,000-125,000 annually + performance-based bonus Job Summary A very well-established nursing home is seeking an experienced Marketer to champion the growth of the facility. As director of marketing, the candidate for the position would be responsible for building vital relationships and ensuring that seniors in need of our services can find their way to us. This is a meaningful opportunity to make a tangible impact on people's lives while driving the success of our mission-driven organization. Additionally, the candidate for director of admissions, will be the welcoming face of our community. In this pivotal role, you will guide families through one of life's most sensitive transitions-helping them feel confident, informed, and supported every step of the way. Managing and overseeing the admissions process, will give the families the security they need to know they are in good hands. You'll work closely with healthcare professionals, referral partners, and internal teams to ensure a smooth, efficient admissions process that puts residents' needs first. About Us We are a well-established, trusted provider of skilled nursing and long-term care, proudly serving the community for many years. Our reputation is built on a foundation of compassion, clinical excellence, and continuity of care, making us a first choice for families seeking high-quality support for their loved ones. Our facility offers a warm, homelike environment where residents are treated with dignity, respect, and personalized attention. With a team of dedicated healthcare professionals, modern amenities, and strong ties to local hospitals and referral partners, we ensure our residents receive a comprehensive care tailored to their individual needs. Our goal is to help every individual thrive physically, emotionally, and socially, in a setting that feels like home. Key Responsibilities Develop and maintain strong relationships with hospitals, discharge planners, case managers, physicians, and other referral sources. Manage and oversee the entire admissions process from initial inquiry to resident move-in. Ensure all admissions meet regulatory, clinical, and financial requirements. Work with the billing or finance department to insure financial eligibility and pre-authorization where needed. Ensure all documentation for admissions is complete, accurate, and in compliance with federal, state, and facility regulations. Serve as the primary contact for the prospective residents and their families. Serve as the public face of our facility in house and at community and networking events to build brand awareness and trust. Coordinate with nursing, social work, housekeeping, and dietary departments to prepare for new admissions Qualifications & Experience A minimum of 1-3 years of marketing and admissions experience with a required focus on the nursing home, senior living, home health, or acute care industry. Exceptional communication and interpersonal skills, with the ability to connect authentically with prospective residents, their families, and medical professionals. A proven track record of developing and strengthening clinical referral networks in the healthcare market. Demonstrable experience creating and executing successful marketing strategies that directly result in increased admissions.

What We Offer Competitive Salary:

A base salary range of $100,000 - $125,000 per year, commensurate with your experience and qualifications.

Performance-Based Bonus:

A lucrative bonus structure tied directly to achieving and exceeding occupancy and admission targets.

Comprehensive Benefits:

We offer a full suite of benefits, including medical, dental, and vision insurance, paid time off (PTO), and a budget for professional development opportunities. # IND4

Job Type:

Full-time Pay:

$100,000.00 - $125,000.00 per year

Benefits:

Dental insurance Health insurance Paid time off Vision insurance

Work Location:

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